You KNOW what to do…So why aren’t you doing it?
This week on YAP, Nir Eyal broke it down simply:
👉 Your beliefs drive your behavior.
No belief = no action.
No matter how much discipline you try to force.
This moment stopped me:
I said, “I’m always late.”
He paused and said:👉 “Careful. Whatever follows ‘I am’ becomes your identity.”
That hit hard!
Because I realized… I was reinforcing the exact behavior I wanted to change.
If you’re stuck, try this:
Stop asking → “What should I do?”
Start asking → “What do I believe about myself?”
That’s where the real work is.
Go watch this episode if you’re tired of knowing what to do… but still not doing it.
Listen, learn, profit.