Launched a LinkedIn newsletter right around the start of the year and treated the first month as an experiment, not a vanity play. Here’s what happened so far: - 3,168 impressions - 294 article views - 29 engagements - 304 subscribers What I’m optimizing for isn’t just views, it’s: - Building a consistent touchpoint with my ideal audience - Creating assets I can repurpose into posts, carousels, and DMs - Testing topics to see what actually earns clicks, not just likes Here’s the simple approach I’m taking right now: - One clear promise per issue (not a “magazine” of random tips) - Tactical, screenshot-level breakdowns, not theory - Strong CTAs back to conversation (DMs, comments, or replies) - Treating subscribers as a lab: using their questions to fuel future issues If you want to see the newsletter and steal what’s working, you can subscribe here: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=7417596452002045954 Now I want to turn this into a discussion for all of you: - Are you running a newsletter on LinkedIn (or elsewhere)? - What’s actually moving the needle for you: topic, cadence, CTAs, or distribution? - If you’re not running one yet, what’s the blocker? Drop your experiments, screenshots, or questions in the comments. Let’s build a mini “newsletter lab” inside this community and refine our systems together.

Hey y’all! Plain and simple, I have a client I’ve been working with that struck a nerve yesterday with his industry. We’ve been building a content strategy around consistency. Video posts, image posts, text posts, and combinations therein. https://www.linkedin.com/posts/therecruitingcoachnd_i-cant-believe-a-talent-acquisition-leader-activity-7392237083660300289-HTUA?utm_source=share&utm_medium=member_ios&rcm=ACoAAAXGzIIBqnmh6hfYUlYXRk_uvTvSEMhC0os

I made a video today (that I will eventually boost as an ad) and posted it on Linked In. The reason this is a win is because I found an ad that was geared to me and it was SO effective. I just rewrote it for my niche.