Jan 7 ā¢ š° Marketing & Sales Mastery
THE DREAM 100 LIST: Your Most Underrated Growth Strategy š¤
Most contractors chase more ads.The smart ones build relationships.
The Dream 100 is a simple list of 100 people who can change your business:
- past clients
- referral partners
- builders, suppliers, influencers
- anyone already connected to your ideal customer
These opportunities already existātheyāre just stuck in your head.
Why the Dream 100 Works
- Referrals beat ads every time
- Relationships stabilize slow months
- One strong connection can outperform any campaign
- At the top, competitors collaborateānot compete
One relationship ā $880K in revenue
Cost ā $2,000Thatās not luck. Thatās strategy.
The Simple Framework
ā
Define your ideal client (be ruthless)
ā
Build the list (start with 10, not 100)
ā
Enrich it (interests, habits, favorites)
ā
Add value firstānever ask for work
ā
Be consistent, not transactional
This isnāt branding. Itās direct response relationship marketing.
Quick Win Today
Pick one person you respect and add value this week:
- Make an intro
- Send a thoughtful message
- Invite them somewhere they already love
Thatās how long-term businesses are built.
š Want help building and systemizing your Dream 100 so it actually gets done? Tap "LIST" to get the framework
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THE DREAM 100 LIST: Your Most Underrated Growth Strategy š¤
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