When did you last look at your website through Google's eyes?

Quick question for the room.

Most small business owners invest in a website and then never really check how search engines actually see it.

And here's the important part - Google doesn't see your site the way you or I do. It's not looking at how nice it looks or how good your copy is. It's looking at things like whether your page titles make sense, whether your structure is clear, whether it can actually tell what you do and who you do it for.

If those things aren't there, a website can be online for years and do absolutely nothing.

I've been doing a few audits for people recently and what surprises me is how small the fixes usually are. It's rarely a rebuild. It's often just a few simple tweaks.

So out of curiosity:

When did you last run an SEO audit of your site?

No judgement - most people haven't.

Regularly

Rarely

Never

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