I’ve noticed that a lot of fitness coaches and trainers put in countless hours trying to grow their brand, post on social media, and run back-to-back sessions with clients — but at the end of the day, they still feel stuck when it comes to creating consistent income or reaching a wider audience. The truth is, there’s only so much time in a day, and if everything depends on you being present 24/7, burnout eventually kicks in. What’s interesting is that some coaches have started looking at things differently. Instead of only chasing likes and followers, they’ve begun building assets that actually work for them in the background. For example, a channel that keeps attracting people to their content every single day, or a system that allows clients to purchase programs or products without needing the coach to be online. It’s a completely different way of thinking — one that focuses on growth that scales beyond your personal time and energy. It made me curious to hear from others in this community: if you had to choose only one, would you rather spend your energy on building a bigger online audience (through platforms like YouTube, Instagram, or TikTok) or setting up systems that can sell your programs and products automatically (like online shops or funnels)? And why?

Most people train their core like it’s only about moving the spine — endless crunches, sit-ups, or twists. But for athletes (and anyone who wants to move pain-free), the core’s real job is stability — controlling the spine and pelvis under load so your arms and legs can do their job. An example of core straining that is looking at resisting movement from all different directions would look like this: 1️⃣ Anti-extension → McGill Curl-Up → Plank → Ab Wheel 2️⃣ Anti-lateral flexion → Side Plank → Copenhagen Plank → Unilateral Farmer Carry 3️⃣ Anti-rotation → Bird Dog → Bear Crawl → Single-Leg RDL This way, you train your core to handle forces in all directions — exactly what happens in sport and life. Now why is training you core important? The core isn’t just your abs—it’s the entire system of muscles that stabilize your spine, pelvis, and rib cage. Its primary job is to transfer force efficiently between the upper and lower body while protecting the spine from excessive movement or load. Research shows that better core stability is linked to: - Reduced injury risk — particularly low back pain and lower extremity injuries in athletes (Huxel Bliven & Anderson, Sports Health, 2013). - Improved performance — enhancing sprinting, jumping, and change-of-direction ability by creating a more stable base for limb movement (Reed et al., Sports Medicine, 2012). - Efficient force transfer — allowing you to generate more power in lifts, throws, and hits without “leaking” energy through poor trunk control (Behm et al., Sports Biomechanics, 2010). In short, a strong, stable core means you can move more powerfully, with less wasted motion, and with a lower chance of breakdown over time. What do you do for core training? And if you have no clue where do start, go to the movement prescription in the classroom section and get started.

I went down a bit of a rabbit hole this week watching training content. First was the Arizona Wildcats football team doing their in-season workouts—lots of stability drills, balance work, and injury-prevention stuff you don’t always see in regular gym programs. Then I watched Marquese Brownlee break down the tech he uses for training and recovery—some of it’s pretty simple, but super useful even if you’re just a weekend warrior.If you’re into sports, staying healthy, or just finding ways to recover faster, these kinds of videos are gold. You see what the pros are doing and start realizing, “Hey… I could actually do some of this too.” Biggest thing with these videos is that there are a lot of techniques that they are using for their athletes that cost a person nothing but have a large impact as opposed to to the expensive tech which people tend to gravitate toward. Check them out this weekend! Do you use any recovery tools like these?

Whether it’s a sore knee from your playing days or a shoulder that’s never been the same — drop it below. Let’s talk about what actually helps.

Whether you’re here for the training, the sports talk, or a bit of both — you’re in the right place. This community is built for athletes, ex-athletes, fans, and anyone who wants to move better, train smarter, and stay in the game. Inside, you’ll find: - 🏋️‍♂️ Movement & training modules you can follow at your own pace - 🎙️ Sports talk, injury breakdowns, and athlete insights - 💬 Threads for questions, hot takes, or just talking shop - A few ways to get started: ✅ Introduce yourself below – Where you're from, who you cheer for, and what you're training for ✅ Check out the “Movement Prescription” section to start learning and moving ✅ Drop a hot take in the “Hot Takes & Highlights” thread (keep it spicy 🔥) Appreciate you being here early — let’s build something awesome together.