Link to newsletter : https://clubdevecinos.netlify.app/ Jimmy Chickey's one-prompt newsletter post sent me down a rabbit hole to. I built my own version for Zona Norte, Buenos Aires — and changed one thing that changed everything. I added two sections: trusted home vendors, and recommended local businesses. That's the whole trick. Because now I have several reasons to reach out to every shop owner and every contact in my area and ask: - "Is there a service you keep needing and can't find?" - "Do you know someone who's genuinely great at what they do and deserves to be recommended?" - "Which are the best restaurants and cafés around here? Vote — and tell me whether you're picking them for the price, the food or the location." Nobody says no to those. And each answer turns into four touches — I ask, I feature them, I tell them they're in, I ask them to share it with their own customers. None of those sound like selling. Nobody says no to that call. And each one turns into four touches — I ask, I feature them, I tell them they're in, I ask them to share it with their own customers. None of those sound like selling. Why I actually do it: - Positioning. If I'm the one curating who's worth knowing around here, I become the reference point for the area — not just another agent farming it. - Referrals. These owners talk to dozens of neighbors a week. Once the relationship is real, they start sending people my way, and I bring them into how I share referrals so it's worth their while. - Collaboration. Further down the line, there's room to work together on reaching each other's audiences. Their customers and mine overlap more than either of us realizes. The newsletter is never the product. The conversation is. Want the full breakdown? I put together a doc with the complete system and the exact prompt I use to build it each month. Let me know in comments if you want to have it. And if you've got an idea to add to this — another section, another question worth asking, something that worked in your own market — I'd really love to hear it.

This month’s AI Advantage session is focused on one thing: How to use AI to create better real estate marketing in less time. @Kimber Walton is leading this session, and she is an expert of understanding what actually makes marketing work: clear messaging, consistent content, better follow-up, and systems agents can actually keep up with. This will not be a broad conversation about AI. We are getting specific on how agents can use AI to improve their marketing, create content faster, stay more consistent, and strategically market to your SOI without adding a ton of hours to the week. We’ll cover practical ways to use AI for: - Content creation - Marketing - Building a better brand through consistency If your marketing feels inconsistent, scattered, or too time-consuming, this session will help you simplify the work and sharpen the strategy. Register here: https://my.demio.com/ref/AuR71aZ2RisBNzzq

Does anyone in here have a prompt that can produce solid weekly emails that genuinely provide value?

Same thing happens every December: some agents assume everyone's too busy, so they pull back. Then January hits and they're starting cold. A small group stays visible through the holidays and they're the ones who win Q1. What are you doing to stay visible in December? 🎅 I'll go first ↓