"If you're not growing, you're dying." · Technician Find Community

"If you're not growing, you're dying."

I heard a shop owner say this recently. And the way he backs it up caught my attention.

Most shop owners I know attend conferences, soak up information, get fired up about new ideas... then come home and open up the firehose on their team.

"We're doing things differently now!" "Here's what I learned!" "Why isn't anyone as excited as I am?!"

Sound familiar?

Yeah, I do it too.

But this owner does something different.

He brings his entire team to conferences.

Here's what he said: "When you invest in your team and bring them along, there's not a single team member stuck in the mud when you come back. Everyone is rowing in the same direction."

No translation required. No resistance to "new ideas from the boss." No disconnect between what you learned and what they understand.

I love seeing this at AAPEX/SEMA. Whole teams walking the floor together in their shop uniforms. Visiting trade booths as a unit. Eating meals together. Sitting in training rooms side by side.

It's not just training anymore.

It's team building. It's culture. It's alignment.

Win. Win. Win.

Here's my challenge: Pull up your calendar right now. Look at the conferences you've scheduled for this year.

Is there one you could bring the team to?

You'll be glad you did.

And so will they.

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