It is no longer Home Daily; it is now home 3-plus nights a week. The AM has updated the Sheet

Remember, if you want a resource to do this for you, we can help. Our marketing branch can help run your ads for 10% of the market price when you are certified with our mastery program. Shoot me a DM for more information. The trucking industry is highly competitive, and finding qualified CDL drivers requires an effective digital marketing strategy. With an increasing number of drivers searching for opportunities online, companies must leverage digital tools to attract, engage, and convert top talent. Below are key strategies for targeting CDL drivers using digital marketing. ‍1. Optimize Job Listings for Search Engines (SEO) CDL drivers often start their job search on Google or job boards. To ensure your listings rank higher: - Use Relevant Keywords – Include terms like "CDL jobs near me," "local truck driving jobs," and "CDL Class A opportunities." - Write Clear and Engaging Titles – Avoid generic titles; instead, specify job type, pay, and benefits. - Enhance Job Descriptions – Provide detailed information about routes, pay structure, home time, and benefits. 2. Leverage Social Media Advertising Many CDL drivers use platforms like Facebook, Instagram, and even TikTok. To maximize reach: - Run Targeted Ads – Use geo-targeting, age demographics, and interest-based filters to find potential candidates. - Post Engaging Content – Share driver testimonials, company culture videos, industry insights, and job postings on LinkedIn to attract professional CDL drivers. – Share driver testimonials, company culture videos, and industry insights. - Utilize Facebook Groups – Engage with CDL-specific groups to share job openings and company updates. 3. Utilize Paid Search and Display Ads Google Ads and display advertising help position job listings in front of active job seekers. - Google Pay-Per-Click (PPC) Campaigns – Target high-intent search terms like "CDL truck driving jobs." - Retargeting Strategies – Show ads to users who visited your website but didn’t apply. - Geo-Fencing Ads – Target drivers near truck stops, rest areas, and training schools.

Please see the updated Open Positions attached below. I will get updated on their profile also shortly! Reminder: This new report will list the number of Driver schedules they need! Some of these positions are for recently graduated students. Those will be labeled as “Entry Level”. Entry Level positions are looking for drivers with: 1) A 120-hour CDL A school in the past 12 months 2) Less than 3 months of experience 3) Will need to pass our screening and selection to get the position (this will require an interview by our team, much like a final mile DIS position)

Recruiting for Lane TOPTPA TO DETRMI is now OPEN LANE FROM TOPTON PA TO DETROIT MI DATE POSTED: 2021-12-14

Recruiting for Lane TOPTPA TO TOLEOH is now OPEN LANE FROM TOPTON PA TO TOLEDO OH DATE POSTED: 2021-12-14