Finished First 6 days Of Sprinting Towards Offer Validation
It was 31.12.2025 when I bought Zack's programs from the ad, since then, here is what happened: For context: In this post I'm referring to everything as "I did it alone" for the sake of writing (because English is not my first language) but for everyone out there, new or seasoned members of this community, It was me and my fiancé (2 people) who spent 8-9h every day for the past 6 days gathering info, researching, implementing, building, and creating everything as a team. If it would be just me (solo, 1 person) it would not be realistic to do all of this (Especially with tech setup and creatives) in such a short timeframe. Keep that in mind while reading the rest... Day 1 (31.12.2025) - I watched "overnight offer" and crafted my "north star promise" and first titles of workshop that I wanted to validate, picked a title for workshop, crafted draft for sales page, Day 2 (01.01.2026) - Approved sales page, crafted ads, and pressed published, which was the beginning of "validation phase" Day 3 (02.01.2026) - Woke up to see that my ads spent only 30 cents, (not even a 1 dollar) later I discovered that Meta did not allowed me to run any "sales" objectives ads with my brand new pixel, so I've spend 6h researching and trying to make my ads spend some budget. Since conversation was not firing I run "engagement ads" and some traffic ads" ...1h later, It WORKED... I thought to myself, now it will allow me to run "sales" ads... nope, it didn't .... I've researched more and found out that many people had the same issue, it was not progressing until I've found 1 guy on YT. who recommended to do manual bidding and. do 3x your daily budget (If 50USD do 150USD) so I did that... and it WORKED. After giving META signal that I'm willing to bid 150USD to get just 1 sale, it hired my pixel and my ads were online and start spending money. Day 4 (03.01.2026) - I woke up to no sales, numbers looked fine, I've got couple of people to my sales page... but something felt "off" , I went back to watch "Evergreen ads 2.0 " and saw a QaA session where one member mentioned running a mini-offer that was highlighting "CRM" but it wasn't really about CRM....that got me thinking.. I knew something was off about my sales page but I didn't know what it was... couple of hours marinating what I heard on that QaA session, it dawn on me... I was highlighting something that I wasn't doing...,(I've realized it takes real practice to highlight what I do) I went back to my PC, recreated entire sales page, focusing on highlighting what I was really delivering, (It took couple of minutes to see clearly what was off) I've change the ads and close PC before 11PM....