A lot of new sellers make the mistake of choosing products based on passion, what they like, think is cool, or want to sell. Here’s the truth: Amazon doesn’t care about your passion. It cares about demand. As a seller, you choose products based on data, not feelings. That means looking at: - Demand : Are people actually buying this product? - Competition : Can you realistically compete with existing sellers? - Profit margins : Will you make money after fees, shipping, and ads? - Market gaps : What are competitors missing that you can solve? If the data is weak, the product will struggle, even if the market seems big. Example: You love fitness and want to sell resistance bands. Millions search for them, but big brands dominate, margins are low, and there’s no real gap to fill. Passion alone won’t make you sales, data decides success. Don’t choose products you like. Choose products the market wants. I’ll explain more about how Amazon selling actually works in my next post. If anything here is unclear, drop a comment and I’ll break it down for you.

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