Gdoc feedback
Hey all 👋 I’d love some feedback on a pre-order Google Doc for a new offer I’m testing with my career change audience (Retail Store Managers who want out of retail).
I’ve been reading Fans & Fortunes Formula recently, and one example from Travis really hit home. He talks about building complete, end-to-end systems in isolation… only to hear crickets when they launch.
If I’m honest, I’ve made that exact mistake before, creating a full “career change system” without properly validating what people actually wanted at that stage of their journey. I get a few people sign up, but considering I've got an audience of 30k+ people, I generally get about 1-2 sales per month from this (and I'm selling nothing else at the moment).
So, I started with a simple poll to test demand. Around 20% said they’d buy, and 50% said they wanted more information. Instead of jumping straight into building, I followed up with people from the poll to understand their real frustrations.
Most people weren’t looking for a full programme yet.They were stuck much earlier, simply wanting clarity on what careers they could realistically move into as retail managers. So rather than over-engineering another big solution, I’ve pulled together a much simpler offer focused purely on that problem: helping retail managers see the options available to them.
This Google Doc is intentionally a test, both to give value to those who asked for more info and to see whether people will actually buy before I build anything bigger.
I’d really appreciate any feedback on:
  • The clarity of the offer
  • Structure of the gdoc
I feel like it's a lot for a simple guide, but it is my first gdoc so gave it a best shot!
Thanks in advance 🙏
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4 comments
Tom Harris
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Gdoc feedback
Royalty Ronin
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