Alright gents - we’re kicking off a fun challenge starting TODAY.
We often talk about leveling up our style. But the truth is, no man decides to level up just because he bought a new suit. He buys the suit because he first decided he was done playing small.
We all have a "Line in the Sand"—that specific moment where the old version of you no longer fit the man you wanted to become.
Today, we’re kicking off a 7-day challenge to honor those stories. This isn't a "who looks best" contest. This is about the Turning Point. Whether it was a promotion that felt out of your league, a breakup that forced a reality check, or the day you became a father and realized you had to lead by example - we want to hear about the moment you stopped cutting corners.
HOW TO JOIN (Super easy)
Drop your story in the comments under this post.
Use this quick format:
- The old you (What did "average" look like for you then?)
- The moment (What was the specific wake-up call?)
- The shift (What was the very first change you made?)
- The result (How are you showing up differently today?)
Optional: Feel free to attach a "Before" photo to show the physical side of that internal shift.
HOW THE CHALLENGE WORKS
- Challenge will run for 7 days (starting today until Jan 23rd)
- Post your story in the comments of this post (not separate posts)
- Our team will personally pick the winner at the end
- Winner will be announced next week Friday Jan 23rd
- Winner gets a surprise gift from Antonio 🎁
WINNERS WILL BE PICKED BASED ON
- Detail and quality of your comment (70%)
- Thumbs up from others (5%)
- Paid members will have plus points.
RULES & LIMITATIONS
- Must be Level 5 or higher to win
- Free shipping (USA only; forwarding addresses accepted)
The floor is yours. What was the moment you decided to level up? Let’s hear it below. 👇