I started this week with a lot of drive and intensity. Then today, the CEO asked me to work on something that required effort, but didn’t feel like it would move the needle in a meaningful way. That’s when I noticed my false identity showed up: “Just work harder. Put in the hours. Be useful.” But underneath that was a deeper truth. I don’t actually thrive on activity. I thrive on meaning. On work that creates leverage, direction, and real impact. Today felt uncomfortable because my old identity wanted to stay loyal to busyness, while my real identity was asking a different question: "Does this actually make a difference?" That tension was the signal. Curious where others are noticing this gap between activity and impact this week.

The link below is to the Identity Spreadsheet that I mentioned on the call. https://docs.google.com/spreadsheets/d/12xWmv9BsIppYUYoSSGNt6zVSczRviERjDFaPsdcPXFE/edit?usp=sharing Page 1 is the Truth Prompt Page 2-4: Frame, Floor, and Focus. Add your goals and measure backward. You can share with the group or keep it to yourself to measure your progress.

It’s not what we don’t know that hurts us, it’s what we know for sure that just ain’t so. Mark Twain How many of us are so “matter of fact” in certain areas of our lives and is hurting us. Does it have anything to do with our IDENTITY?

I'm going to preview a Frame - Floor - Focus Scorecard for you to use

Attached is today's call and the slides that came with it.