When I first started offering life and career coaching, I felt like I had something valuable to give but getting people to actually book was another story.
Turns out, creating a simple sales page made a huge difference. Here’s what helped:
1. Clarity around my offer —l People could finally see exactly who I help, how, and at what price.
2. Professional visuals — Clean design and a warm photo of me helped build trust right away.
3. Easy next steps — I removed the confusion by making it super clear how to reach out or book a discovery call.
4. Trust signals — I added client testimonials and shared specific ways I support career pivots and life transitions.
It wasn’t fancy just focused and intentional. And it helped me go from being “just another coach online” to someone people were ready to trust and book with.
If you are building out your own page or offer, happy to share more of what worked for me.