For over 20 years, I’ve had a standing bet with sports parents NO MATTER THE SPORT) If your athlete is ranked #1 in their sport as a FRESHMAN… And they are STILL ranked #1 as a SENIOR… I’ll hand you $1,000 in cash. Want to know how many checks I’ve written in 20 years? ZERO. Because development beats hype. Case in point: Devon Witherspoon who just helped the Seattle Seahawks win the Super Bowl. He was a ZERO-star recruit in high school.Lightly recruited. No hype. No ranking buzz. He developed.Earned it.Worked. Result? 5th overall NFL Draft pick and again a Super Bowl Winner! Freshman rankings don’t predict Senior outcomes. But this does:• Structure• Strength & mobility• Skill repetition• Emotional maturity• Real communication So here’s the question: Are you chasing a Watercooler Moment…(my next one coming up in a few days-) Or building a Senior-Year Athlete? 👇 Drop your thoughts below.

I just released a new YouTube video that walks through the real differences between athletic scholarships and Preferred Walk-On (PWO) opportunities in today’s college sports environment. I would ask you to go to YOUTube and look up The Athletic Scholarship Truth- and yes PLEASE hit the SUBSCRIBE button- Takes like 5 seconds and its FREE! This isn’t about labeling one path as “good” or “bad.”It’s about understanding how rosters, money, and timelines actually work — especially with the Transfer Portal and NIL in play and now in the age of the House v NCAA Settlement and what it means for student athletes going FORWARD. There are outstanding athletes who begin their college careers as PWOs and go on to earn scholarships later and I trained several who are now playing in the NFL. Others choose different paths that are a better fit for their family. The goal of this video is simple:clarity before commitment. If you’re navigating these decisions now (or soon), I think you’ll find this helpful. As always, my job is to make sure families understand the full picture — so there are fewer surprises/bumps down the road.

Over the next 7 days, I’m going to walk parents and athletes through a simple reset you can do at home. This isn’t a workout challenge.It isn’t a diet.And it isn’t about rankings or stars. It’s about helping athletes begin the transition from high school habits to college expectations — before college forces it on them. Why this matters right now: • Rosters are older• The Transfer Portal raised the baseline• Coaches evaluate readiness faster than ever Over the next 7 days we’ll focus on:• Awareness• Accountability• Fuel vs. comfort• Controlled discomfort• Building a college-ready body You don’t need special equipment.You don’t need to be perfect. Just honest. I’ll be posting each morning around 8:00 AM for the next 7 days.Read it when you can — but we’ll show up every day. This is for parents who want to prepare, not panic. Day 1 starts tomorrow morning.

:Last night’s Bleacher Hours was a small group—but the questions were 🔥.For those who couldn’t make it, here’s a snapshot of what parents asked live. 1. “How do I know if a coach’s interest is real—or just camp marketing?”👉 Takeaway: Attention ≠ opportunity. 2. “Is my son already behind because he doesn’t have an offer yet?”👉 Takeaway: Timing matters more than stars. 3. “Should we still attend camps with the transfer portal taking over?”👉 Takeaway: Not all camps serve the same purpose. 4. “What’s the biggest recruiting mistake parents make right now?”👉 Takeaway: Confusing exposure with evaluation. 5. “How much should NIL actually matter for high school families?”👉 Takeaway: Most families are worrying about the wrong dollar signs

Quick question for parents 👇 If you typed this into ChatGPT:“College athletic scholarships in 2026 – a parent’s guide”and got a clean, reasonable answer… Would you trust it enough to make decisions for your own child? AI gives information.But recruiting decisions involve risk, timing, and consequences that don’t show up in a prompt. I just dropped a new YouTube video breaking down: - What AI gets RIGHT about college scholarships - What it gets DEAD WRONG - And why families often realize the truth after offers are made - One quick favor — if this video helped at all, hit Subscribe on YouTube. - I’m lining these videos up intentionally so parents don’t get blindsided after decisions are made. - Subscribing just makes sure the next one (on the Preferred Walk-On reality) actually shows up in your feed instead of disappearing into the internet. 🎥 Watch it here:👉 https://youtu.be/5vsDcu6Unno