:Last night’s Bleacher Hours was a small group—but the questions were 🔥.For those who couldn’t make it, here’s a snapshot of what parents asked live. 1. “How do I know if a coach’s interest is real—or just camp marketing?”👉 Takeaway: Attention ≠ opportunity. 2. “Is my son already behind because he doesn’t have an offer yet?”👉 Takeaway: Timing matters more than stars. 3. “Should we still attend camps with the transfer portal taking over?”👉 Takeaway: Not all camps serve the same purpose. 4. “What’s the biggest recruiting mistake parents make right now?”👉 Takeaway: Confusing exposure with evaluation. 5. “How much should NIL actually matter for high school families?”👉 Takeaway: Most families are worrying about the wrong dollar signs

Over the past 50+ years of coaching athletes across all sports, one thing has become impossible to ignore: 👉 Athletes are training more…👉 Playing more games…👉 Attending more camps… …but somehow becoming less healthy. This has nothing to do with politics.It has everything to do with what I see every single week: • Athletes who are underweight or overweight with no real plan• Strength programs that don’t match the athlete• Little to no mobility or recovery work• Coaches stretched thin and doing the best they can• Parents left guessing what “healthy” actually means That’s why years ago we built what I called Make Athletes Healthy Again. Not as a slogan.As a system. A simple, athlete-first approach that includes:✔ Real nutrition guidance (not trends)✔ Structured 2- and 4-week weight training plans✔ Mobility, flexibility, and recovery through KickStrong Yoga✔ Programs designed for all athletes, not just specialists The goal isn’t six-pack abs.The goal is availability, durability, and confidence. Healthy athletes:• Perform better• Handle pressure better• Recover faster• Stay in the game longer One more thing I see every season — especially during long schedules — is that athletes who aren’t truly in-season conditioned become far more prone to injury. Add in stress, pressure, and fatigue, and food choices tend to slide toward comfort foods instead of fuel. That combination — poor recovery + stress eating — is one of the biggest injury multipliers I see year after year. This isn’t about discipline. It’s about preparation. Healthy bodies handle stress better. And athletes who are conditioned for the season don’t just perform better — they stay on the field. That’s it. No sides. No noise. Just better athletes. 👇 Question for parents:What’s the one area you’re most unsure about right now—nutrition, strength training, or recovery?

Everyone — As we continue building this community, I keep hearing the same questions come up again and again — here in SKOOL, during private calls, and even out on the field with families. I’m in the process of building a FREE parent-only course for families who feel confused, overwhelmed, or unsure if they’re making the right recruiting decisions in today’s post-COVID, Transfer Portal, NIL world. Before I finalize it, I’d like to hear directly from you: What is the ONE issue, question, or concern that keeps you up at night right now when it comes to your child’s recruiting journey? No long explanations needed — just what’s weighing on you most. Your input will help make sure this resource addresses what actually matters to families today. If you’re short on time, even a one-sentence response helps.

With many athletes heading to national camps and showcases in the coming days, this needs to be said clearly: National events don’t reward emotion.They reward preparation. Every year I see families who are excited to attend the National Camp Rankings Event - Wake up late - Skip Breakfast - Rush out the door - Skip proper warm-ups - Skip stretching - Skip mental prep After spending thousands of dollars to be there. Then the comment POST CAMP becomes: “He just didn’t have it today.” That’s not talent.That’s temperature control. The best performers don’t try to “get hot” once they arrive.They arrive ready. 🎯 ONE QUESTION (PLEASE ANSWER HONESTLY) Before your next event, what is the ONE thing you will control so you don’t start the day rushed, tight, or reactive? 👇 One word or one short sentence. (Preparation always beats panic.) “If you’re paying national-camp money, you should be showing up with national-camp preparation.”

I’ll share something personal. Like many parents, my wife and I bought plenty of gear over the years. The cleats.The bat.The training tools. And I remember thinking:“OK… they asked for it. We got it. We’ve done our job.” But looking back, here’s what I learned as both a parent and a coach: Buying the tools isn’t the same as building the plan. Gear creates excitement. Direction creates confidence. This time of year, excitement is high—and so is pressure. There’s a name for that pressure that I coined. FOBB—Fear Of Being Behind. Before the new year starts, it’s worth asking: Are we investing in things…or in direction? No judgment. Just perspective. I’ll be talking more about this next week. Parents—what’s been the most valuable investment you’ve made for your athlete so far? (It doesn’t have to be equipment.)