Learnings From Copywriting Secrets Book · Lead Generation Secrets

Inder Jit

Jan 3 • General discussion 📣

Learnings From Copywriting Secrets Book

I am a great fan of copywriting and always learning it.

Recently I read an amazing book COPYWRITING SECRETS that is written by Jim Edward.

And in this post I am going to tell you all of my lessons from this book.

No 1. It's all about them, not about you.

Whether you are selling a services or products don't write an email like you are selling something to them

Because no one wants to be get sold but everyone cares about themselves.

Think of it is like you are writing an email to owners of cleaning companies that are working in the USA

And you are offering lead generation services

Generic email -

Hey Jim,

Big fan of your work!

I specialize in helping home cleaning companies like yours get more clients—without the stress. In fact, I’ve recently worked with over 250 businesses, helping them attract consistent clients and grow their revenue.

If you're looking for an effortless way to generate new leads and boost your client base, I’d love to chat about how we can make that happen for you.

What’s the best time for a quick call?

Thanks,

Inder

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After Learning

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Hey Jim

Recently read a 5 star review of your home cleaning company (ABC). To be honest you are doing outstanding work in this industry.

I am Inder, founder at Scalingmonk. I will help you engage with more home cleaning clients starting from tomorrow even if your competitor is XYZ company, which is ruling this industry.

If you have ever thought about becoming the next industry leader then you can discuss with me Monday - Friday anytime in between 9 to 5 about making this dream come true.

Thanks

Inderjit

In the first email, 80% in the words we are only talking about ourselves anyone can notice we are selling something to them,

but in a second email 80% of the time we are talking about them.

That makes a great difference,

Copywriting is all about playing with words.

Other learning i will tell you in upcoming posts, so stay tuned with me.

If this copy added some value to your life then your one like can motivate me.

Thanks

P.S- I am not a copywriting pro. I am learning it, writing it and sharing it with you guys:)

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