10d • General discussion
Meta is not finding my audience/qualified leads
Im currently running ads for a penthouse listing of mine. I tried to leave it broad interest, didn't work (couldn't find the right audience), I then added a few interest keywords like "penthouse". However I haven't gotten any qualified lead so far, only got one on the first day thats actually qualified. The leads I'm getting are indian numbers or clearly people in third world countries/not wealthy.
Also the people that are liking my ad are people in third world countries.
Ive kept the location only in the UAE and even banned my ad from showing in india, pakistan and bangladesh to try to stop those leads.
My Kpis are extremely low like linkCTR (0.33%) and CTRall (0.52%).
Im running a one campaign, one adset and 4 ads structure since my budget is quite low, so far ive spent 100$ on the campaign. Since its my first time running ads thought its best to learn them with a small budget before scaling?
Its a lead form funnel, and i kept the lead form with basic phone,email and name. No qualification, since im not getting much volume of leads anyway in the first place, so no point in adding friction?
Ive gotten maybe 11 leads so far, only one of them was somewhat qualified
I've been labeling the non-qualified leads as non-qualified in Meta too
Not sure what to do if anyone can help, thanks🙏 I've also attached some of the creatives so you can get an idea
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Meta is not finding my audience/qualified leads
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