How to deal with the "hard" times during cold outbound?

Currently in a med spa niche and I think I face SO many pain cycles while making cold calls.

One day I'd book 3 calls in a row making only 10 dials and then I'd go cold turkey for whole week and make 200 MORE DIALS with NO fucking meetings.

How do you manage yourself when things are chaotic and you don't know WHY? Does this happen to everyone?

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