This morning, as I was starting my day, I was watching Taylor Swift's recent interview for the New York Times.
In it she shares how her fans do not want to see her responses to trolls on the internet. In her summation of her fan's thoughts, "We want your art".
And I couldn't help thinking of how that applies to all of us in this community.
Your fans and followers and eventually customers (given enough time) do not want to see your party pics from the weekend. They do not want to see you rip apart a troll.
They want to see your art, your expertise, your wisdom, your calm in the storm, the calm (or passion or purpose or whatever you preach) that they want to have which is why they follow you.
The easiest way - THINK OF EVERYTHING YOU POST ON SOCIAL MEDIA as a representation of you and your company.
Are there some things you should go delete?
Keep it real but don't shoot yourself in the foot.
Food for thought ...