Lessons learned so far 👇
- Never judge a campaign on a short timeframe
- When spend is low, scale as aggressively as possible (we doubled budget after 4 days)
Current update (Day 8 – PMAX, feed-only)
We’ve been running a PMAX campaign for our dropshipping store for 8 days, and it’s starting to show solid traction.
- Current Daily Spend: £200
- Revenue: £1,176.22
- Ad Spend: £505.77
- ROAS: 2.33
- Profit Margin: ~15%
The margin is still on the lower side, but that’s intentional.
Right now, the focus is scaling and stabilizing performance. Once we consistently hit around £1k/day in revenue, the plan is to optimize for profitability and push margins toward 25–30%.
Would really appreciate any feedback or advice from those who’ve scaled similar setups 🙌
I’ll keep sharing updates on this journey every 4–5 days.