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Nov '25 •
Welcome to the Freelance Freedom Lab 👋
Hey everyone — Samer here. I’m really glad you made it in. Freelancing can be exciting, overwhelming, lonely, freeing…all at the same time. I’ve felt all of that myself, especially early on. If you’ve ever felt stuck, second-guessed yourself, or wondered if you’re “doing any of this right,” you’re in the right place. Our goal is simple: help you build a freelance business that actually works — without doing it alone. Why This Community Exists... Inside The Lab, you’ll get: - Daily & weekly action steps - Guided accountability - Real support on demand when you’re stuck - Live coaching + strategy help - A community that genuinely wants you to win Freelancers don’t fail because they’re not good. They fail because they try to figure it all out in isolation. This space exists so you don’t have to do that. A Little About Me (and Why I Care) I’ve been freelancing for 20+ years — and it wasn’t glamorous at the start. I made every mistake you can make. I underpriced myself, I overworked myself, and I learned most things the hard way. Eventually, things clicked. I’ve now earned over $10M freelancing, including $4M+ on Upwork, ranked in the top 1%, managed over $1B in ad spend, and have been featured in places like Entrepreneur, Business Insider, and the Upwork Conference. But if I’m being honest…none of that matters as much as this: I know what it’s like to struggle — and I don’t want you to go through the early years the way I did. That’s why we built the Freelance Freedom Lab or "The Lab" for short 😃 Not to show off results… but to shorten the path to YOUR results. Start Here (Your First 3 Steps) 1. Introduce yourself — who you are + what you do 2. Share your #1 freelancing challenge right now 3. Tell us your top goal for the next 90 days This helps me (and the entire community) support you immediately. A Quick Note About What’s Ahead You’re here early — which means you’re part of building this with us. The full Lab experience — classroom, roadmap, and full coaching lineup — officially launches January 5, 2026. But the community, support, accountability, and live help start right now.
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4d •
Week 5 is LIVE: Client Sources + Focus
This week we’re shifting from “how to handle conversations” to where opportunities actually come from. The goal is to pick 1 primary + 1 secondary client source you can run consistently for 30 days — without doing everything. When you finish the exercises, drop your Week 5 deliverable in the Lab so we can help you tighten your plan and make it realistic. **Week 5 content is now LIVE in the Classroom > 12-Week Freelance Roadmap > Week 5: Client + Focus Let’s build something repeatable. 👊
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9d •
Week 4 is LIVE: From Conversation to Opportunity
Week 4 is now live in the classroom. Up to this point, we’ve focused on: - getting clear on what you do (Week 1) - turning that clarity into a real offer (Week 2) - talking about it naturally (Week 3) This week is about what happens next. Not every conversation should turn into an opportunity. But the right ones shouldn’t stall either. Week 4 is about learning how to move the right conversations forward — calmly, confidently, and without pressure. What we’re working on this week: - Recognizing real buying signals vs polite interest - Knowing when to lean in — and when to step back - Asking better questions instead of pitching - Suggesting next steps without forcing timing If you’ve ever felt unsure about: - when to bring up a next step - how to avoid sounding salesy - or why some good conversations never go anywhere …this week should help a lot. This week the goal isn’t to “close more deals”. It’s to build better judgment and more control inside conversations. Work through the lessons and exercises in order, and pay attention to: - where conversations naturally open up - where you might be pushing too early - where you might be holding back unnecessarily That awareness is the win. Hope this helps…let us know if you have any questions! - Tom
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18d •
Week 3 is LIVE: Creating Real Conversations
In Week 1, we focused on clarity. In Week 2, we turned that clarity into a clear offer. Week 3 is where things start to move. This week is about how your offer shows up in real conversations — without scripts, pressure, or selling. We’ll focus on: - Talking about what you do without pitching - Starting conversations that feel natural - Creating momentum through clarity, not tactics Most people stall here not because they lack skill, but because they’re unsure how to introduce what they do confidently. That’s what this week is designed to help with. Week 3 content is now live in the Classroom > 12-Week Freelance Roadmap > Week 3: Creating Real Conversations Take your time with it — the goal is comfort, not speed. We’ll keep building from here. — Tom
20d •
Catching up
Hi there, I've unfortunately been a bit out of this community since joining it late last year, with quite a lot of stuff I've had to get sorted out (also to be absolutely honest the time zone of the sessions puts them just at the time I'm normally getting my 3 year old daughter to bed) but I'd really like to catch up with what you've been talking about and the 12 week challenge. I see some text summaries of the first 2 weeks - do you have any video recordings that I can watch?
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