How to Share LinkedIn Posts Without UTM Tracking
The Problem with LinkedIn's New Link Sharing
LinkedIn has recently updated how it handles link sharing, and there's something important you need to know about it. When you share LinkedIn posts using their new "copy link to post" feature, the links now come with UTM tracking parameters and RCM codes attached.
What does this mean?
- LinkedIn can track how the link was shared
- They can see where traffic is coming from
- Your sharing activity becomes part of their data collection
The Traditional Way (Still Works)
The old method of sharing links still functions normally:
- Go to any LinkedIn post
- Click the regular share button
- Copy and share that link
This method doesn't add the extra tracking parameters.
The New Method Creates Tracking Links
However, if you:
- Click the three dots on a LinkedIn post
- Select "Copy link to post"
- Paste that link somewhere
You'll notice the URL now contains:
- UTM parameters (those extra bits after the "?" in the URL)
- RCM tracking codes
- Other tracking identifiers
How to Clean These Links
Important: Don't share these tracked links directly. Here's what to do instead:
Step 1: Open the Tracked Link First
- Click on the tracked link you received
- Let it redirect to the actual LinkedIn post
- Once the post loads, copy the URL from your browser's address bar
Step 2: Use the URL Cleaner Tool
- Go to our community
- Click on Classroom
- Click on Library
- Navigate to Special Links
- Find "Post URL Cleaner #27"
- Click on the URL cleaner tool
Step 3: Clean Your URL
- Paste your LinkedIn post URL into the cleaner
- Hit "URL Cleaner"
- The tool will provide you with three versions: Original URL: The one with all the UTM tracking Clean URL: Same link but with UTM parameters removed Feed URL: A cleaner version that goes to the same post
Why This Matters
Privacy Benefits:
- LinkedIn can't track how your shared links are being used
- Cleaner, more professional-looking URLs
- Better user experience for people clicking your links
Best Practice: Always use the cleaned URLs when sharing LinkedIn content. The feed URL option is particularly useful as it strips out everything unnecessary while maintaining full functionality.
Quick Reference
β
Do This:
- Use the traditional share button when possible
- Clean tracked URLs before sharing them
- Use our community's URL cleaner tool (#27)
β Avoid This:
- Sharing URLs with UTM parameters directly
- Using the "copy link to post" feature without cleaning the URL first
This guide helps you maintain better privacy and control over your LinkedIn sharing while providing cleaner links to your audience.