Monday Update · Copywriting Launchpad

Waisale Naqiolevu

5h • 💬 Discussion

Monday Update

1 upwork proposal and loom video sent

Client work for much of the morning.

Started 'translating' the sales page for the upcoming Female Buyer Psychology Workshop

Heres what I have so far:

stop selling to women

like they're men

NEW - different way to sell

UNIQUE - ‘selling to women’ is not a common angle for copywriting gurus and courses

USEFUL - half the population are women, this can help get more sales

Men buy linearly. Women buy circularly.

UNIQUE way to look at selling/buying

EASY to understand how different the approaches need to be -Women vs Men, even if the reader doesn't understand specifically what is mean by ‘linearly’ and ‘circularly’ its EASY to see they are very different

If you're still using "pain, agitation, and twist the knife" on female buyers, you're making them feel manipulated, talked down to, and unseen. And when you make women feel like sh*t, they will NEVER do business with you.

BIG - hard hitting statement, half your potential customers may NEVER do business with you

USEFUL - learn something better, more effective than PAS

The Real Problem

Your Product Is Good.

Your Copy Is Repelling Her.

USEFUL - here is whats really affecting your ability to sell to women

HOPE - your'e not a bad copywriter/marketer and the business isnt broken its just the approach is wrong

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