This has been one question i have always asked and kept trying to understand until recently. I've seen it asked and discussed multiple times here... So i decided to combine, study and comprehend the various perspective of those who have shared how they are using it @Curtis Hays and many others, to come up with a simple way for me to implement. Here is my personal understanding: Say we are four people in the marketing department, and i am the only one who has built an content pipeline using the ICM framework, now i want onboard the other 3 coworkers and you're one of them... lol 😀 We have one master system, the original pipeline i'm using is now hosted on GitHub (with the same agent.md and context.md, rules and stages). Step 1: Getting the System on Your Computer You copy/clone the entire workspace from the internet (GitHub) to your PC. This gives you the same folders I have: 01-ideas 02-drafts 03-formats etc Step 2: Creating Content Open your copy of the workspace. Talk to ai agent while in the folder normally. Example conversations: “Give me ideas for LinkedIn posts about productivity” “Turn idea number 4 into a full draft” “Format this draft for Instagram carousel and Substack” The agent uses the shared system I built, so all our content has the same style and quality. Step 3: Sharing Improvements If you create a better prompt or improve one of the stages: Tell the agent: “I improved the carousel format, make a Pull Request” I (or the content lead) will check it. Once approved, everyone gets the improvement automatically. Step 4: Where Files Live Your ideas and drafts: Stay on your computer (or save final versions to the department Google Drive, which we all have access to). The framework (how we create content): Lives in the shared system (Github). - What You Need to Do Install Git (one time, easy). Clone (copy) the workspace. Use AI agent within the folder workspace.