01_Build Phase Clarification · Build Market Close

01_Build Phase Clarification

Yo. Claude Code and I are both trying to determine the following question... so rather than assume, we decided the next best move was to ask the creator of the BMC OS.

I am writing a book... does the process of writing a book fall into phase 01_Build and the process of GTM fall into phase 02_Market or does the development of the digital infrastructure (website, landing page, webinar, etc...) that will be used to GTM with the finished book fall into phase 01_Build and the actual marketing campaigns across multiple channels fall into phase 02_Market? Thanks in advance for your help.

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01_Build Phase Clarification