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Keep Getting Vulnerable
Just landed another new client today at $13,500 for 6-month program. He found me through one of my Reels where I am just talking about my client wins following the BBF video method. Showing up candid and vulnerable creates a deep opportunity for connection! BE REAL Y'ALL!
My 4th Video on LinkedIn
Posted my fourth video on LinkedIn yesterday. I had committed to myself to getting something up within today and had a busy schedule, so this was completely unscripted (though following the format) and I did it in one take, which compared my previous three attempts is an absolute miracle. I thought I had lowered the camera from the last time but see that it's still too high and will adjust on the next one. I still want to have a better background and I also want to experiment with a text thumbnail. Trying to do one per week. https://www.linkedin.com/posts/garyb_resume-recruitment-japan-activity-7036954178618875904-1d4a This one seems to be performing the best of the 4 so far. In less than 24 hours: 2,775 impressions, 1393 views, but only 695 viewing minutes, 30 reactions, 4 comments, and 3 reposts. My CTA in this was to reach out for a copy of the resume and a Loom video commenting on it and I'm getting requests mainly from people I don't know, which is great, and new connection requests, also great.
Raise Your Prices!
Signed a new client today and started onboarding process! New client found my and booked a video call directly from my simple candid story! I raised my prices January 1st so this is my first client at my new price. $13,500 USD for 6 month agreement 90 minute meeting once a week. I am a Sales and Marketing Consultant for Meal Prep Businesses. Puuuumped :muscle::muscle::muscle::nerd_face: Had an ideal client book a video call after finding me yesterday, viewing my story, and reaching out for a quick chat. Get real and relatable!
Already on my tenth video!
Making videos is a whole different kinda fun. Already on my tenth video in 2 weeks. I generally aim for a minimum of 5 videos a week, though I have 2 more I shot but haven't edited yet. My editing workflow is fully mobile and streamlined. Doesn't take more than a few minutes to edit the clips and post them. Sometimes when I have several ideas, I actually record them in a row and save them separately. Once you get into a groove... This stuff is fun. Here's a few tips from my protocol: 1- wrote down all ideas into a notepad app on your phone. 2- batch record when possible, if you have plenty of ideas just record them sequence then upload day by day. 3- if you're going the editing route, keep your process as simple as possible. The more steps the more points for you to drop off. I edit exclusively in Filmora android (bought the perpetual license). 4- The only other app I use is Capcut for captions (capcut can autocaption videos and it's 100%, yay for VC money funding our tools!) 5- I use a Ringlight with a stand to hold my phone. I use a Samsung Galaxy S22 Ultra so the pen can be used to start recording remotely, allowing for a faster workflow. 6- I don't bother with fancy microphones, too much tech in the way. 7- A selfie stick with legs that can prop on a table is another useful tool I have. Makes it easy to just use any random table at home. 8- The Geometric pocket tripod is a credit card sized tripod for phones, and can fit in your wallet. This gives me a mini stand to mount my phone if I want to record out of the office. 9- Using music is a total minefield. I just make 2 final edits of my videos. One for TikTok without music, and one with music for everywhere else. TikTok will mute all videos longer than 2.5minutes with music. I just use creative commons attribution tracks from Lakey Inspired, and the 300 songs for creators I got from David Cutter (his whole discography is $10, free to use just credit him). 10- Have fun, be animated, dance a little before playing record and really get into the groove. How excited you are in the video is how excited your audience will be watching it.
Already on my tenth video!
Celebrating a win
After a decent stretch of weekly video posts on LinkedIn I missed a couple of weeks. I just wasn't feeling it and rationalized not doing it. One learning from that is--I need to develop a habit and workflow of stacking up videos for those down times so that I can maintain consistency. I've been just recording them every Friday and putting them up at the end of the day (more on that in a later post). I couldn't let myself go 3 weeks without a video post, so I put this one together and it has turned out to be my best performing one so far--805 unique views, 11 hours of viewing time, 29 reactions, 6 comments. https://www.linkedin.com/posts/garyb_getpaidfairly-japan-careercoach-activity-7212379144314085377-QKSa?utm_source=share&utm_medium=member_desktop Can't say it was all me--what helped was one repost from a guy who has a large LinkedIn group (Business in Japan) and liked the content enough to share it. I know him, but have never asked for a repost. I guess the topic touched a nerve and he wanted to share. Thanks Jordan for the knowhow and inspiration--always appreciated!
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