Customer Service Management App
If you were to need a help desk for external client support today. Would you build it with Customer Service Management or Jira Service Management and why? I'm trying to understand the scenarious where right now it still best to use JSM for external help desk and not go down the CSM route (at least not yet). Atlassian marketing positioning suggest a line in the sand that if external customer help desk, then go CSM, if internal staff help desk then JSM.