I get a lot of questions about sales and I've been designing an optimised sales funnel for a while now and I'm hoping I can push myself to start testing it out soon, but I figured why not give you guys a sneak peak into how it would work in case it will be helpful for your business. Okay first off sales funnels are only really useful if you are starting to or wanting to sell at scale, so if you're not at that stage yet, don't stress yourself out. I started my business over three years ago and only feel like maybe now is the time to really push things to the next level. My special sales funnel (currently in theory, testing soon) Step 0 - Be constantly present on social media building my trust and authority (in progress) Step 1 - Create/advertise a highly engaging, high value, curiosity driven live masterclass (30-60 minutes) This will be for free, targeting my ideal clients, they are the top clients I want all the way at the end of this funnel, but you will get a lot of other people coming through that might not be as much of a qualified lead. Sales is a numbers game. I will use organic reach and paid ads to get people signed up to the masterclass and reminders to have them show up. I have not been great with email marketing in the past, but that is also something I want to improve this year. Step 2 - Run the masterclass and tell people there will be a bonus gift for people that stay to the end (and also need to be on the live call, this will help in the messaging ahead of the call to increase show up rate) The bonus gift will be an AI diagnostic prompt to help them identify their personal and business weak points and where AI could be most valuable as well as identifying the opportunity cost of what would happen if they were to delay taking action (this will create a bit of urgency which will be important later) Step 2.5 - At the end of the masterclass along with the AI diagnostic prompt, give them a second bonus (always trying to overdeliver) and invite people to book a free 30 minute AI diagnostic call with me (this is a sales call, but there are lots of names for sales calls now because people do not want to be sold to, but they do want their problems solved and are willing to pay for the solutions. Other names for sales calls you might have heard of; A discovery call, a strategy call, an intro call, a consultation etc)

Time flies right! How are we already half way through 2026? 🤔 How are you getting on with your annual goals? I personally did not hit my 6 month targets, but that's okay, there is still plenty of time to finish the year strong. Rather than focus on what you might not have accomplished yet, focus on the amazing things you have done so far this year! Maybe you had some unexpected events, good or bad that changed the speed or trajectory of your plans. That is totally okay. Whenever I make plans I expect them to change. Some things I planned are further behind than I'd hoped and some things are further ahead than I'd imagined. Who knows what will happen between now and the end of the year. A lot can change in just a few short months, so really anything is possible. Happy end to Q2 and here's to Q3! Good luck! What is one thing you'd like to push forward in the next quarter of the year and do you need any support? Architect Anna

I absolutely love where I live, but my balcony is not a place I spend any time because it's gross. One downside to living in a penthouse is there is a lot bird poop from the birds that perch in the roof. So I decided as a birthday gift to myself to get the balcony cleaned up and give it a makeover! I used AI to help redesign the space, research items in my budget and render out visuals of the designs as they progressed. It only took a few hours from start to finish when I ordered new flooring, a divider, plant pots, and a furniture set. I'm on my way to B&Q now to grab plants and then we will see how it turns out. AI can help you do amazing things, but in this case, it's just a balcony :) I hope you're having a lovely weekend! Architect Anna

I joined an 8 week cohort to help build my AI second brain. Normally I am the one doing the AI training so this is a nice change of pace. As I'm sure you're aware, there is just so much to learn about AI it is really hard to keep up even if you do it full time. This was a special opportunity to learn from others who have spent months testing AI agents and automation systems. Now I can upskill really quickly, ask THEM questions, have accountability from the rest of the cohort and progress my work in the next 2 months. Very exciting! I'm jazzed, learning is the best! Honestly just from the first session I already feel like my 24 month goals are so much for feasible and anchored in reality rather than wishful thinking. Imagine having all of your ideas, thoughts, plans, skills, taste in an AI who has full persistent context and memory and can then actually execute tasks for you. You may have heard of people doing this, but the gap between 'wow that sounds cool' to 'wow I'm actually building this for myself' can feel massive. There are privacy rules around what I can share from this cohort, but I'm hoping I will succeed with building my AI second brain in the next 7 weeks (at least the first version) and be able to share the results here with you! Rather than try to build the brain to know and do everything from the start I am focusing it on marketing and sales only to help me reach the next stage of my goals by the end of this year. This will include a chat interface with the AI brain on my phone and a progress dashboard that will automatically update as I progress. (For context, I created a 60 year plan when I was 17, with 4 core phases, each roughly 15 years and I am currently in Stage 0 of Phase 2. Hoping to enter Phase 2 Stage 1 by the end of this year! That would be full financial autonomy and earning consistent £20k+ months, then I can move on to the next part of the plan woohoo, let's go!) Summer is a great time to upskill and build things while business is a bit slower. Things are very likely to pick up quickly from the start of September. What learning goals do you have this summer?

I have a copilot training scheduled. The company wants to use Teams instead of Zoom. My presentation is created in Canva. I spent—I kid you not—4 hours trying to figure out how to share the presentation via Teams. I finally figured out it only works to share my Canva presentation if I connect with the desktop version and not the browser. Am I missing something? Would love to know if you’ve experienced this too