🎓 Week 1: Artifacts – Recap
Missed the Week 1 call? Watch the replay below. Head to the module for the prompts. Here are the key points (🔹) that'll help it all click faster when you do. 🔹 The Claude vs. ChatGPT Thing (Because Everyone's Asking) Okay so Claude just dropped a series of savage Super Bowl ads basically roasting ChatGPT for planning to run ads inside the platform. Which is wild and concerning. Claude has vowed it's not about that life. Here's how I think about it: ChatGPT is Phoebe (lovable chaos). Claude is Monica (organized but a little dry). Both great. Different vibes. - ChatGPT wins when: You need back-and-forth conversation, personality, custom GPTs you can share with people, brainstorming, iteration - Claude wins when: You need it to follow your damn instructions and stay consistent, professional outputs that don't need 47 rounds of editing, polished deliverables I'm not telling you to pick a side. Use both for what they're actually good at. 🔹 What Artifacts Actually Are Think of artifacts as Claude's version of custom GPTs, minus the conversation. You can build: - Downloadable tools (like accountability trackers that actually remember your progress between sessions) - Shareable links (welcome apps, content generators, whatever) - Lead magnets that don't look like everyone else's boring PDF - Client deliverables without spending 6 hours in Canva Two types: 1. Downloaded HTML files – personalized, remembers user data, harder for people to rebrand as their own 2. Public links – easy to share, but anyone can click "customize" and remake it (which is fine if that's your whole point) 🔹 The Real Use Cases Listen. Artifacts aren't here to replace you doing actual business work. They amplify what you're already doing. Actually smart ways to use them: - Onboarding clients with interactive welcome experiences instead of a wall of text email - Creating accountability trackers for your coaching programs - Building prototypes before you waste hours building the real thing in Squarespace - Delivering brand guides clients can actually use (not just look at once and forget) - Making lead magnets that look professional without hiring a designer