Pitching an attraction offer to design AI enablement resources dedicated to a company (it's just running a Canva + scraping workflow and sharing the results) I've thought about narrowing this for sales directors. Goal is to educate them on AI-use and offer free resources that they'd need. Talk CRM hygiene/automations, speed-to-lead, automated reporting, etc. Similar to what you'd see on LinkedIn but minus the marketing flourish That's the copy, I'd brand it so it seems like I made it just for them. I've flirted with doing this for other verticals but feedback loops (from conversations) suggest friction. Nobody reads this stuff for more than 5 seconds. I know these directors will skim (or ctrl+f) to just find what they're looking for. I'm just trying to plant seeds for trust, surface area. If I hit something relevant, then they'd bite. That's the pulse I'm trying to get to. Figured best approach is industry-layer personalization, but I feel like it's easy to context-bloat with articles and company pages. Real pain points usually come up in conversation, but I gotta get there first. This feels like I'm just skating to where the puck might be, fingers crossed. I also am not positive on where to find top performing email campaigns that do this well, so I could be shooting in the dark Going to run a LinkedIn campaign alongside it, so the volume is privy to however many connections LinkedIn will let me do week by week. Quality > quantity until I see it working, then I'll ramp up on how many I reach out to. Goal is to get responses and engagement, not immediate conversion. CTA is 15 minute chat with me, where I actually pitch them on paid engagements etc. I'm also prototyping a funnel on my site that has a similar function (excite --> educate --> short prong qualification into offer scaffold --> book a chat) I've got the domains, inboxes, everything all warmed up and ready to go. Ideating on doing this right, roast me if I'm overthinking on differentiation

Here's a lesson that took me years and multiple failed products to fully internalize: fast shipping beats perfect planning every single time. I've launched 8+ products at this point. Some I obsessed over for 6 months, perfecting every feature, tweaking every pixel, adding "just one more thing" before launch. Others I forced myself to ship in 2 weeks with barely functional MVPs. The results? The products I shipped in 2-4 weeks outperformed the ones I built for 6 months by 5X MRR. Let that sink in. The "ugly" fast launches generated 5X more recurring revenue than my "perfect" slow builds. Why does this happen? A few reasons: 1) Market feedback is everything. When you ship fast, you learn what customers actually want within days. When you build for 6 months, you're guessing for 6 months. Your guesses are usually wrong. 2) Momentum compounds. A live product attracts users, generates word of mouth, ranks in search, builds social proof. A product in development does none of that. Every day you're building instead of shipping is a day your competition is learning from real customers. 3) Motivation dies in long builds. I've watched my own excitement fade on projects that dragged on. By month 4, I was bored. By month 5, I was looking for reasons to pivot. The fast ships kept me energized because I was seeing real results. 4) Features you think matter usually don't. Half the features I spent months building? Users never touched them. The fast launches forced me to ship only the core value prop, and turns out that's all people needed anyway. The hard truth: your product sitting on your computer is worth exactly $0. The same product live, even if broken, is worth infinitely more because it's generating data, users, and revenue. Ship fast. Learn fast. Iterate fast. That's the game. What's something you've been building too long? Maybe it's time to just launch it.