Automated Social Media Posting Workflow with Google Sheets
In this project, I developed a fully automated social media workflow designed to simplify and centralize content distribution across multiple platforms. Using n8n, I built a system that automatically detects new content entries in Google Sheets, retrieves corresponding media assets from Dropbox, sends a notification and preview to a Discord channel for internal review, and finally publishes the content to Instagram for Business and Facebook Pages all without manual intervention. This automation ensures that content teams can collaborate effortlessly, maintain consistency, and scale their social media presence without repetitive manual tasks. By integrating a Router node, the workflow intelligently directs posts to the right platforms based on specified conditions, while the Google Sheets update node ensures real-time content tracking. The solution eliminates time-wasting tasks, minimizes human errors, and ensures that all posts follow a pre-defined schedule, maintaining brand consistency and boosting audience engagement. This project is particularly beneficial for industries that rely heavily on content marketing, social media management, and digital branding, including: - Marketing Agencies automate client content calendars and publishing - E-commerce Brands promote products and campaigns seamlessly - Media & Entertainment manage show updates, podcasts, and video posts - Tech Startups automate product announcements and feature launches - Educational Institutions share updates, resources, and event posts - Influencers & UGC Creators manage multi-platform posting efficiently By leveraging automation, these industries reduce operational overhead, improve publishing accuracy, and free up creative teams to focus on strategy rather than manual uploads