Procrastination disguised as Productivity
I have often listened to people talking about up skilling to scale in business. Always prioritize lead gen until you’re at $50K+/month.
I see this all the time. Someone’s making $3K/month and they’re like “I think I need to learn n8n better before I do more outreach.”
No. You need more leads.
Here’s the thing: if you’re going to upskill, only do it to solve a specific bottleneck in your funnel. Don’t upskill for the sake of upskilling.
Look at your numbers. If you’re getting interested replies but they’re not converting to calls, study how to book more calls. If you’re booking calls but not closing, study sales. If you’re closing but can’t fulfill, then upskill on the tech side.
But don’t just randomly decide to learn some new platform because you’re bored or curious. That’s procrastination.
Things you should not waste time on:
Testing every new AI model release
Perfecting your website aesthetics
Learning every new technology “just in case”
Vague “upskilling” that isn’t tied to a specific opportunity
If you're going to learn something new, it’s because someone has an opportunity for you that you could fulfill to make money. Not because you're bored.
Your constraint until $50K+/month is always lead generation, marketing, and sales. Focus there.
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Ali Mateen
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Procrastination disguised as Productivity
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