Applying Nate Herk’s AI Operating System to a Real Business

I’ve just completed the AI Operating System training from Nate Herk’s AI Society community and decided to put it to work on a real business rather than a hypothetical project.

My first test case is my wife’s dessert catering business, Treats2eat.

The goal is to see how far an AI Operating System can go in helping run and grow an existing business across areas like:

• Marketing• Meta ads• SEO• CRO• Customer research• Operations• Product development• Analytics• Strategy• Troubleshooting

Rather than building a single AI assistant, I’m building a system of specialised agents that work together, challenge assumptions, review each other’s work, identify opportunities, diagnose problems, and recommend actions based on business impact.

The experiment is simple:

How much of the day-to-day thinking, planning, analysis, optimisation, and execution support can be handled by an AI Operating System while still maintaining quality and commercial judgement?

I’ll be documenting what works, what fails, what needs human oversight, and where the biggest opportunities and limitations are.

Happy to share learnings as I go and potentially parts of the operating system itself once I’ve cleaned out any business-specific or sensitive information.

Would love feedback from anyone else who’s implemented Nate’s framework in a real operating business rather than a greenfield startup. What worked? What broke? What would you do differently?

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Applying Nate Herk’s AI Operating System to a Real Business