MY PEOPLE! Tomorrow, I'm hosting a Hook Writing Masterclass 11 AM Bali - Wednesday Jan 28th 10 PM EST - Tuesday Jan 27th Everyone knows hooks matter. Very few people actually know how to think and speak in hooks . Tomorrow I’m running a live Hook Writing Masterclass inside the community. This isn’t about viral tricks or forcing attention. It’s about learning how to see and speak in a way that naturally makes people lean in. We’ll go deep on: • what a hook really is (and what it isn’t) • why some content lands and some doesn’t (w hella examples) • how to sharpen your perception so hooks start appearing everywhere and you stop struggling with finding them. The real promise isn’t “better hooks.” It’s a different relationship with content creation altogether. 🕚 Tomorrow @ 11am 📍 Live inside the community Peace and love — Jay

Hey fam, I wanted to share a little personal update with you all. As we step into this new year, my theme is embodiment. In honour of that, I’ve decided to commit to an 8-month men’s coaching facilitator program, which feels like a really exciting and aligned next step for me. This journey will also take me to the USA in April and September for two in-person retreats in Texas and Colorado. I would absolutely love to meet any of my NEU family who are based there while I’m around. With that being said, there’s a small shift in our weekly schedule. My training for the men’s program happens on Wednesdays, so our Content Mastery calls will now move from Wednesday to Thursday. The timings remain the same. I shared this on this week’s call, and the support and encouragement I received genuinely touched my heart. It means so much to know I’m held and rooted in a community that’s cheering me on as well. Thank you for walking this journey with me and for the constant support. So much love to you all. I’ll see you for Content Mastery next Thursday ✨ PS - Please make sure to update your calendars and save in the right time.

Spotify Playlist: https://open.spotify.com/playlist/4WRBBue9LFpUo1816U7mbc?si=ccc74324fde642bb Google Drive Folder with Downloadable MP3 files: https://drive.google.com/drive/folders/1MdZbbgCBb5Yh_6bQ86Left6RO9M3GFj5?usp=sharing

If we were on calls this week you maybe saw how overwhelmed & heavy I have been feeling this last week... after the accountability call with Justice wednesday, I cleared a lot in myself & created an alignment for success which took me a few days but today I arrived & feel really proud of myself, posting here to anchor in this reflection. Today I had a great morning embodiment practice, & then had a great transition into creation. The ritual is forming & it feels really supportive! I was able to organize my photos, review the notes & have reflections, create a content plan for a video series, and create and schedule the first video! A full day for me, feels really good. I am curious if there are any insights for what to do when I go travel to stay aligned but able to stay present with my travels as well? I will just do my best to see what feels aligned and accomplishable... I also scheduled my video I made today for monday, and I want to do that for each video I make, so I can have a consistent flow of posts occurring as I schedule them out in advance so I don't feel pressure to show up every single day. Thoughts on this? Is it okay for the algorithm etc you think? Appreciating this space & the growth happening in me from being here 🥰

Hey NEU fam, @Thor Aarsand said posting on social media is shadow work on steroids and he’s not lying. Here are the shadows I’m noticing right now. I want to put them out here partly for support and partly just to shine awareness on them. It’s funny because this is literally the work I'm teaching on. I had a reel hit over 50K views and it hasn’t even been 48 hours. Like… yay! I’m excited and I’m celebrating. But that doesn’t mean my shadows aren’t coming out like crazy. I’ve gotten a few negative comments, but honestly I don’t give much of a shit about those, which is surprising because I thought that would be the thing that rattled me. What’s actually coming up is my people-pleaser identity and that old overgiver pattern I’ve been working on for years. I suddenly have a ton of comments and DMs asking “How do I change my identity? Give me the practices.” And it’s like… one, this is way more than a 90-second video, and two, this is literally the course I’m planning to build on shadow work and self-mastery. But I catch myself spending way too much time trying to write long, extensive answers. I even recorded a bonus practical video to release tomorrow, even though I have a whole 10-part series and part 9 and 10 already cover basic steps for identity work. And then the doubt hit. Is this just jargon? Am I even helping anyone? Why am I suddenly questioning myself and my ideas? It’s like I only feel “safe” if a reel gets a couple thousand views. With 50K, my nervous system is like “oh shit.” Suddenly I don’t want to let anyone down. Suddenly I don’t want to be seen as someone who doesn’t know what she’s talking about. And I can see myself starting to sabotage. Since shadow work is my jam, I’ve literally been doing the same practices I teach in my videos today, which is hilarious and humbling. I just didn’t expect this reaction in myself, and having this many views is exciting but honestly also scaring the shit out of me. I guess I’m just looking for some support… like, this is why you’re doing it, keep going, you’re on the right track. Which I fully plan on doing.Just… yeah. That’s where I’m at.