Part of the problem with ADHD and being a busy founder is that you know where you want to go... But you don't know the very next step. "Launch an offer" "Build a landing page" "Find clients" These are all important things founders have to do. But what is the very next step? You don't just go from where you are to fully launched product. Your brain resists starting the task because the steps aren't obvious. It feels big, complicated, and uncertain. I've been having this problem lately. I know the broad goals, but I'm trying to do all them at once, and my brain is spinning out. So it defaults to the thing it knows how to do next— Answer emails. Check socials. Write a Skool post. But those things aren't the most important thing. The answer? Make the most important thing obvious; so clear and easy to start that there's no question what the next step is. What's a big goal you have right now that you haven't started because the next step isn't clear?

I’m gonna be real with you guys. The last couple weeks… I’ve been on the struggle bus. I lost my partner. I lost my team. And suddenly I’m doing everything solo again. Vision. Sales. Product. Community. Events. Ops. All at once. And my brain’s response? “Work harder. Do more. Fix it faster.” So I’ve been working long hours… feeling behind… and somehow getting 𝘭𝘦𝘴𝘴 done. Which is a brutal feeling. But here’s what I’m realizing (and reminding myself): 𝗧𝗿𝘆𝗶𝗻𝗴 𝘁𝗼 𝗱𝗼 𝗲𝘃𝗲𝗿𝘆𝘁𝗵𝗶𝗻𝗴 𝗮𝘁 𝗼𝗻𝗰𝗲 𝗶𝘀 𝘁𝗵𝗲 𝘀𝗹𝗼𝘄𝗲𝘀𝘁 𝘄𝗮𝘆 𝗼𝘂𝘁. What I actually need isn’t more effort. It’s: - fewer priorities - clearer focus - and a system that doesn’t rely on me being “on” 24/7 So I’m resetting. For the next couple weeks, I’m focused on one thing: 👉 Launching The Founder's Guild core offer The goal is to help people: - stop overthinking - get crystal clear on their goals & outcomes - and create calm, consistent progress every day... From a regulated, grounded nervous system. I’m building this out inside The Founders Guild right now. If you’ve been feeling scattered, overwhelmed, or stuck in your head lately… This is for you. I’m rebuilding this from the ground up after the split—and working closely with a handful of founders to shape what this becomes. This is for people who are serious about: → actually following through → building momentum again → and doing the work (together) You’ll get early access, direct support from me, and a real say in how this evolves. I’m keeping this group small on purpose. If this speaks to you, comment “focus” or DM me.

I don't know why, just do it!

I’m thinking about building a tool for ADHD entrepreneurs that does three things: • Helps you decide the ONE task that matters most today • Starts a deep work focus session • Alerts you when you get distracted The goal is to help you actually finish the most important thing each day. Would something like this be useful to you?

This week I launched a free ebook inside my Skool community, and it felt like giving my people a little present from my brain and my heart. It’s called “The Secret Map of Executive Functions” ... a very visual, story‑driven guide to things like planning, working memory, time, emotional regulation, etc. I wanted it to feel more like a gentle illustrated map than a clinical document, so that neurodivergent adults (and the people around them) could actually see how these functions work in daily life. My “strategy” to write it wasn’t very fancy, I started by listing the moments where my own executive functions fall apart in real life. I turned each one into a character or tiny scene (the Map Holder, the Book Stack, the Hourglass, etc.). Then I wrote around the images, always asking: “Would my tired, overwhelmed brain understand this on a bad day?” No funnels, no paid ads, just something that adds real value and that I want my community to have access to, even if they never buy anything from me. 👉 What has been your “gift” to your community so far? It could be: a resource you made just because you knew they needed it, an event, a ritual, a little tradition you started, a way you show up that makes the space feel different. Would love to hear what you’ve created for your people that feels meaningful beyond “content”.