I get what you mean sometimes. You watch a video and suddenly, you’re supposed to be a wizard at writing sales pages overnight. I’ve been there, and honestly, my first landing page looked like a long grocery list written during a sugar crash. But here’s what nobody really wants to say: you can totally learn the important stuff while actually doing it. One of the best lessons I picked up came from reading The One Thing by Gary Keller. He talks about how most progress happens when we just start, even if we have no clue what we’re doing. If you sit around waiting to “feel ready,” you’ll miss out on a ton of practice that builds confidence. I’m a copywriter, and my first few projects, were me winging it so hard, I should’ve been flying an aeroplane. What matters is that you know the basics and the purpose behind each page. The rest just gets easier every time you try. Give it a shot. The only way anything gets less scary is by facing it, making a bunch of mistakes, and then laughing about them later. You got this, Matias!

Have you ever read “How to Win Friends and Influence People”? A big lesson in there is to listen way more than you talk. Next time you chat with a business owner, ask about what bugs them about their business and really listen before you drop any details about your service. For following up, I like to send a quick note about something we talked about—like, “Hey, I remembered you said Tuesdays are always busy. Hope you survived!” It shows you’re paying attention and not just shoving an offer in their face. Works surprisingly well. I sneak in a bit of copywriting here and there, too, since even a simple sentence can brighten someone’s day and keep you on their mind—without sounding like a walking billboard.

Copy demonstrates a strong and confident tone, clearly communicating a firm stance on discipline and self-improvement. It aligns with a philosophy of personal responsibility, encouraging readers to embrace challenges and reject excuses. This stance is likely to resonate with an audience seeking motivation and self-discipline. However, the copy lacks personal anecdotes or stories that could add depth and relatability. There are no specific stories or personal experiences shared, which could have enhanced engagement and created a lasting mental imprint. Instead, it focuses on general messages and motivational advice, which might feel abstract to some readers. The text has an engaging opening that hooks the reader and maintains interest with every sentence, encouraging continued reading. Yet, it occasionally leans toward explaining complex ideas rather than simplifying them, which could alienate those who might be seeking straightforward motivation. While the copy is structured to challenge and motivate, it doesn't provide specific value or actionable takeaways for the reader. It effectively portrays discipline as a personal journey but doesn't offer guidance or tactics for readers to apply. Additionally, there's limited display of care for the audience; it focuses more on pushing them towards action without acknowledging their current struggles or fears. Overall, the copy is impactful and solid in its stance but could benefit from personal elements and actionable advice. It earns a score of 6 out of 10.

The copy effectively addresses the reader's desires by acknowledging their frustrations with achieving a desired body image, but it could benefit from a more engaging opening sentence to truly capture attention. While it does speak to the audience's dreams and offers a solution, it lacks the introduction of a compelling personal narrative from the author, which could help establish a deeper connection. Theres an attempt at creating empathy by mentioning the struggles with difficult workouts and tempting food, but it could be stronger if the author's personal experiences or transformations were shared. The messaging is clear on what is being offered, but the explanation of the course lacks a personal touch that could make it more relatable and memorable. There is an absence of a strong stance or philosophy, which if included, could attract the ideal reader and repel those who are not interested, providing clarity on the author's position. The copy provides value by offering a discount code, but it might benefit from including some tangible tips or insights for immediate value creation for the reader. In terms of storytelling, the piece lacks a strong narrative or memorable phrase that could leave a lasting impression on the reader. Additionally, it doesnt assume too much reader knowledge, which is good for accessibility, but lacks details that build fascination with the author as someone uniquely qualified to solve the reader's problem. Overall, the copy is straightforward and presents a solution, but it could be more effective by including personal anecdotes, a stronger narrative, and more specific examples to make it memorable and impactful.

@Tomás Kahan my bad hopefully you still got some value of it

The copy begins directly with a question, which is a common tactic to engage readers, but it could be more attention grabbing with a stronger hook. It attempts to connect on a personal level by sharing an experience common to many parents, yet it doesn't fully build a compelling narrative or establish a strong presence of the writer. The copy hints at personal experience and concern for children's health, which can foster a connection with the reader, but it lacks depth in storytelling to create a memorable impact. The writer briefly mentions their background in nutrition and medicine, which adds credibility, yet it remains more implicit without substantial exploration. There are attempts to simplify a complex issue, namely children's nutrition, but the copy veers slightly into explanation rather than focusing on the simplicity of the solution. It offers value by suggesting a program for kids, yet it could do more to make readers feel its immediate benefit or urgency. The stance on empowering children through education about healthy choices is clear, but the call to action could be stronger to incite immediate response. The writer could benefit by showcasing some vulnerability or addressing their flaws or challenges, which might make the narrative more relatable and less one-sided. The text could also enhance its offering by incorporating a memorable phrase or message that sticks with the readers. While the care for audience and their children's wellbeing is conveyed, reinforcing this with additional anecdotes or a clearer personal narrative could improve engagement. Overall, the copy scores a 6 out of 10, as it effectively identifies a common issue and proposes a solution, but lacks robust storytelling elements and personal engagement that could elevate its persuasive power and emotional resonance.