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130 contributions to 4D Copywriting Community
i wasted weeks sending trash emails. here's what actually changed things.
So before u even read anything, I want to make this clear. It's not an email and it's not perfect, just some tips for my beginner buddies... Okay, so when i first joined this community i was totally lost. Like, genuinely had no idea what i was doing. So I did what every beginner does. opened ChatGPT, typed something like "write me a cold email for a copywriting client" and copy pasted whatever it gave me. It sounded like a LinkedIn bio was written. Then I threw it in the review channel and got the same 3 pieces of feedback every single time: "too long." "Add more curiosity." "make it shorter." So I made it shorter. Then shorter again, like an idiot. Then so short and so "curious" it genuinely made zero sense (And i know you are doing the same). Like I sent emails that were basically riddles. Nobody knew what i was offering or why they should even care. And somewhere in that process i started asking myself... is under 180 words actually backed by anything, or did someone just say it and everyone started repeating it? Because I had been reading Breakthrough Advertising by Eugene Schwartz. And if you don't know who that is, he wrote copy for brands like Rolls Royce. He was one of the greatest direct response copywriters who ever lived. And most people who claim to be seniors and rate others' emails don't even know him. Anyways, Schwartz says longer copy almost always beats short copy. not because long is better. But because the copy needs to be as long as the job requires. If your reader is cold and doesn't know you, you cannot close them in 180 words. You haven't built enough. You haven't earned enough trust for them to take action. So forget the 180 word rule. seriously. Emails aren't just sales tools. They're connection tools. and connection takes more than a tweet. But here's the thing that changed everything for me even more than that. I realized my copy wasn't even the real problem. My market was. Because it doesn't matter how good your email is if you're sending it to the wrong person.
1 like • 15d
Spot on. Highly relatable, especially the point about making emails shorter, like genuinely who even came up with that? I remember posting emails back in the day in the review section, that had great and much needed context...and then some smart ass would pop up to review it and be like: "its way over 300 words, make it shorter" and dip. Like yeah, thanks for the help.
AI isn't replacing copywriters, it's making them more money…
While everyone's afraid that AI will replace them... "Claude can now write killer emails..." "AI can build a whole sales page..." "It can even outline an entire marketing strategy!!" You can make more money than copywriters were ever able to make a few years ago. See, AI can replace copywriters who don't build their skills… But businesses are more desperate than ever for GOOD copywriters. Because let's be real. Business owners have a million things to do to run their business. They don't have the time or mental bandwidth to handle the whole copywriting side. Including the strategy, the marketing, the scripting… They'd rather outsource it to someone who'll take care of it for them. But they won't hand it over to just anyone claiming to be a copywriter or strategist. That's why copywriters who put in the work to build their skills and expand their skillset have a never-before-seen opportunity to make bank. Because they're able to take loads of work off business owners' shoulders... And even make them more money than if they did it themselves. Thing is... Not all skills are equally valuable, and not all niches pay the same. That's why today, I'm breaking down the 3 copywriting stack skills that'll land you high-paying clients. Watch it below. https://youtu.be/o3QsByKBoWE?si=a57BAxHs9IcOeHdz Inside you'll find: - Why businesses are ready to pay you big bucks for these skills - The reasons why they're AI-proof and even expanding - How you can start building them and offering your services to high-paying clients ASAP Make sure you watch till the end as I go through everything in detail. To your success, Tyson 4D
0 likes • 22d
@Valentino Davis If the prompt is right and you have even the slightest understanding of a business' ICP, then AI can most definitely find the exact pain point, build you the strategy from the ground up, tell you which step of the whole funnel needs better direction or polish and explain to you exactly what to say and why it works. So even a "strategic" copywriter who's got knowledge in just one or two domains ain't safe anymore. You need to build skills across all areas now (funnels and buyer psychology, VSLs, ad creatives, scriptwriting, use of AI itself)
Roast My Instagram - Don’t Hold Back
Could someone here review my Instagram profile? I’m trying to improve it so it actually looks strong to a potential client visiting for the first time. I’d really value honest feedback on: • Bio clarity • Posts/content quality • Overall first impression • Anything that might weaken trust Here’s the profile: [https://www.instagram.com/umer_generates?igsh=OWpoOXg5dGR5dnBr] If this were your account, what would you fix first?
1 like • Mar 16
It's not bad, but its not great either. There's room for improvement... For the bio: First line is kinda vague. You are helping them "grow" but you're not stating the mechanism that you'd be using to achieve that. You aren't being specific enough to let them know their "how". As for the next two, those are a no-go. Telling strangers that you are "boosting revenue by 10-25%" without having built some kind of authority in the space, comes off as a reach. You also want to avoid saying you're an "expert in xy and z". Anyone can claim they're an "expert" at something, but it holds no weight whatsoever. Unless you have multiple years of experience doing the thing, dozens of case studies to back up the claim, or you run a successful coaching business inside that space. Ideally, you'd want to tweak the first line and add some specificity, then add a second line that addresses the "why should they care" by adding some sort of credibility, but nothing too over the top and ambiguous. For the third line, address how can your target audience reach out and work with you and for the last line a CTA that's either "DM the word "X to build a plan" or a link which takes them to your portfolio. For the username: add a niche specific keyword so you show up easier to others in the search bar. As for the posts: some are kinda low quality ngl, I would archive if I were you. You could invest some time and come up with more intriguing ideas to post about, just by spending an hour or two on Claude, after clarifying your ICP, your core target audience, your goals with this profile and the expertise around one topic you'll attempt to showcase.
ChatGPT ruined outreach for everyone.
Now every prospect's inbox is flooded with AI-generated messages that all sound the same. "I noticed your recent post about..." "I had some ideas to..." "This might help fix the profit leaks in your ..." All generated by the same prompts. All ignored by the same prospects. But here's what copywriters are forgetting: This is the biggest opportunity in outreach history. While everyone's using AI & templates to write generic messages faster, you can use a completely different method. One that stands out BECAUSE it's not AI-generated. One that works BECAUSE everyone else is doing the opposite. So while everyone else is trying to out-AI each other… …You'll be the only human in a sea of robots. So, If you TRULY want to land clients in 2026, Start generating income online as a freelance copywriter, Or experience the time & location freedom that pro copywriters get.. Then use your human creativity to your advantage. Your mentor, Tyson 4D. P.S. Check out the latest videos I released on YouTube where I break down how to stand out in 2026.
2 likes • Mar 15
@Jota Escalona that would quite literally beat the purpose, cause everyone would just start to copy and templatize again...
help
so when were crafting copy for prospects lets say its email copy, do you remake their emails totally or adjust it accordingly? just curious on yall's process.
1 like • Feb 22
If you're trying to deliver free value to them and for it to be perceived high effort, you gotta remake their emails. Otherwise, why would they want you and pay you, if all you did was just adjust a couple lines and send the same thing they already have prepared... Its cool to keep a core idea they may have intact and just switch the angle ever so slightly. But at the end of the day; business owners will only pay top dollar for new copy assets that aren't just better looking, but can also drive more sales and guarantee better results (I.e. more open rates, CTRs, engagement etc.) Here's an example I made for a prospect that addresses exactly what you just asked and described: https://docs.google.com/document/d/15sGgF9XEm1-OzU6JM8xYb7NmRBxijjFn2WZPtcCYYvY/edit?usp=drivesdk Tab 1 contains their og copy, Tab 2 the rewrite/remake
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Steven Gln
5
122points to level up
@steven-gln-8294
Just a dude tryna write banger copy for businesses.

Active 2d ago
Joined Mar 19, 2024
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