This morning, as I started my day, I took a moment to acknowledge just how wonderful life is for me right now. I giggled as I thought, "I am so content this should be illegal!" That thought took me back to other times and other people who had shared their good fortune and joy. In all honesty, at times I resented them. I envied them. I thought to myself, "Why them? Why not me?" I know the answer now. Work and time. Work and time. It wasn't that they deserved it more or were "luckier". Then had simply worked harder or longer or both than I had at that point in time. I was comparing my year 5 to their year 20 and it did not serve me. So to the successful I say, share your joy. Share your light. Share your contentment. Let them serve as a beacon for those still in the dark. And for those still in the dark, still struggling, still doubting, still scared - keep working. Work harder. Put in the hours and the time. Dreams are not achieved with ease (if they were, everyone would be living their dream). Work harder for YOU than you have for any other and then double that. Work and time. Eventually, your flower will bloom. Love ya Sandi

DMs are always hard for folks on LinkedIn. This might help! Btw… my TLB Club is sponsoring a 90-min workshop with a leading LinkedIn Lead Gen strategist, Nathalie Dahl from Switzerland, who’ll do a 60-min workshop on her proven system plus 30-min Q&A. You can get access for free this Fri 2pm ET. Simply sign up here: https://www.linkedin.com/events/tlblinkedinclinic-leadgensystem7424486572588273664 What is YOUR biggest Lead Gen question with LinkedIn DMs?

One advantage of putting in the years is knowing what times of year are your busiest and when you can do more planning and regrouping. For me, Jan 1 - Mar 31 has ALWAYS been my busy season. I can book/complete 1/4 to 1/3 of my annual income in these three months. As a result, I don't stress about not getting to other things. There are other quarters for that. February is proof of busy season. One keynote this week. 2-day seminar next week. Emceeing 2-event then a keynote in the final week. Complaining? No. Bragging? No Just highlighting what you future can be like. Do the stats, notice the numbers. What seasons are your busiest and when are the seasons of rest? Keep going. You will find out. Love ya! Sandi

Yes, my speaker friend, today is the day YOU decide how successful this week will be. Many of us will be exhausted tomorrow (SuperBowl) but the wise will get to bed early, ensuring they are rested and firing on all cylinders as this week breaks. After all, watching the SuperBowl wont help you reach your goals, will it? Meetings? Prep now. Events? Rehearse now. Planning to do? Get all your ducks together today. Do not WAIT to Monday morning. Do not WAIT until mid-Monday after caffeine kicks in. Start now. Success is not an accident or a surprise. It is, after all, a result. (To help get you in the right mindset, whatever you do today, imagine where you would be if you did that thing 365 more times. Healthier? Happier? Richer? Wiser? If it ain't helpin' hon, don't be doin it!!) Food for thought on a glorious Sunday. Love ya! Sandi

There is a multitude of ways you can speak to promote yourself. Appearing on a radio show or podcast is one of the easiest ways because you can do it from the comfort of your home. I had a radio show in downtown San Francisco on an AM Talk Show station in the 90s. I started out doing a show on a small station in Concord, but wanted a broader reach for an audience so I thought it would be a good move. I went from no fees to having to cover $600 for the hour show. That meant that I had to find sponsors. It wasn't that difficult to find companies who wanted the exposure. I decided to keep it to 4 sponsors who paid $150 each week, billed monthly. Finding guests was just as easy! I didn't charge the guests but typically people do. The prep work for the show could take as much as 4 hours. I had to vet the guest, research their background, come up with enough questions to fill the hour and have a conversation with them to make sure they were comfortable with the process. Our show was live and a lot of people are not at ease with a microphone in front of them. I had to learn how to make the guests feel like they were having a conversation with me personally. The one hour show, with travel time to San Francisco, took about 6 to 8 hours a week. I gained a large audience in the two years of doing live shows. But, it didn't correlate to generating business for me because of the way I set it up. A friend had her show on the same station and charged her guests $300 and she had 8 sponsors she charged $150 per spot. So she did fairly well! She then went on to create one of the first online university formats to share people's intellectual property. Today, one of the broadest reaches for someone to have their own show is on VoiceAmerica.com. They charge $200-1,000 per show depending on how many services you opt in for. There are many services that are absolutely free though! However, being a guest is easy breezy by comparison! Typically hosts find me! I've made myself visible on social media, engage with people who are hosts and guests and will do 2 to 4 interviews each month. I provide my headshot and a short bio for the host to use to promote the show, an introduction, about 10 questions with the number of minutes each answer requires so the host will know which questions to ask prior to a break, my website and social media links and then I just show up!