Lesson 5: Grow Your Audience (No Ads Needed)
Why Announcing Your Presence Matters. Don’t wait until everything’s perfect — just start. Early action builds excitement, trust, and gets your first enquiries rolling. Step 1: Announce to Your Network Start with people who already know you.Where: - Personal Facebook & Instagram posts - WhatsApp broadcast - Email to old contacts What to say (keep it simple & confident):“Big news! I’ve launched my travel business 🎉 Stress-free holidays, beach breaks, and family getaways — DM me to start planning.” Step 2: Grow Your First 100 Followers - Invite friends/family to follow your page - Share tips or deals in travel/community groups - Reply to comments & reactions → then hit Invite to Follow - Make it a habit: check engagement daily, invite non-followers (see the videos) 👉 Warm leads (people already liking/commenting) are your fastest growth path. Step 3: Boost Engagement with an Offer - Giveaway: “Win a lounge pass! Follow + tag a friend — winner in 48h.” - Limited offer: “7 nights Ibiza £499pp – DM to book.” Step 4: Prep Your Page Before Inviting - Welcome post + intro - Eye-catching destination photos - At least 1 value post (travel tip, insider info) - Clear call-to-actions (WhatsApp / DM / link) Quick Launch Timeline - Week 1: Profile setup + 3–5 posts - Week 2: Announcement + giveaway/offer - Week 3: Consistent posting + engagement Common Mistakes ❌ Waiting for perfection ❌ Inviting people to an empty page ❌ Forgetting clear CTAs Action Steps ✔ Post your announcement ✔ Send WhatsApp/email blast ✔ Invite warm leads ✔ Launch a giveaway/offer ✔ Track growth & enquiries Progress beats perfection — even 50 followers in week one is a win. Show up, stay consistent, and bookings will follow.