Why do we hold our breath for 7 days in a row? Showing up for the Breath Hold Challenge is fun, but also building a mental muscle. Every time you check-in, you hold yourself accountable. Now, translate these victories in real-life challenges: deadlines, conflicts, or simply getting through the first day of the week. The breath - or in this case - lack of breath becomes your guide. But to truly get more out of every breath, you have to go back to ground zero. Start over and build awareness from the ground up. Not sure how? 👇 Click below to watch Stig's take on starting over (1 min)

What do you think about when you hold your breath? That's the number one question Stig gets asked about his records. The answer will surprise you. 👇 Click below to find out what it is (and how you can do the same!)

What is the most important lesson you learn in the Breath Hold Challenge? (Hint: it’s not that you can double your breath hold in seven days!) While it is a great motivator to get you going (let’s be honest – the first time you do this stuff you may wonder why you ever signed up for this torture …), there is a bigger picture. Breath holding builds CO2 tolerance–your chemical receptors can handle higher levels of carbon dioxide in the bloodstream. What does this mean? 1. Prevents hyperventilation as CO2 rises in the blood (e.g. during physical exercise) 2. Opens the nasal airways as CO2 functions as a vasodilator 3. Regulates the breathing pattern for promotion of nasal breathing What if I told you that the breath hold is only one of the many hacks you can implement in your daily life to improve your breathing – the biodiesel of our body – for life-long health benefits. A good friend of Stig asked him to write a chapter for his new book – Airways, Amazing Benefits of Nasal Breath, full of practical protocols for stamina and memory from his experiences as 4x World Champion Freediver and training Olympic Athletes. You have already upgraded your breathing “software” with the Breath Hold Challenge. Now, get ready to dive deep into the science of the “hardware” of breathing with Dr. John Lieurance, a functional Chiropractic Neurologist with over 30 years of clinical experience, as he reveals two powerful clinical methods – Functional Cranial Release (FCR) and Endonasal Balloon Adjusting – to physically open the airways. Learn about the anatomy of the Locus Coeruleus, “The Blue Spot”, and how this tiny nucleus in the brain is responsible for focus and calm, and how you can activate it, the proprietary “Ganesh” protocol for nasal sinus cleansing, and how nasal breathing stimulants the pineal gland and is the gateway to enlightenment. Looking for the next step in your breath hold (and breathing) journey to optimize health, enhance spiritual awareness, and manage peak performance?

Are you ready to double or triple your breath hold time? And unlock hidden powers of your mind you could never imagine. This human dolphin is waiting for you in the classroom! And the more you post & share, the more you will open up… So - let's get started! Post a picture of yourself & write what you hope to achieve by the end of the 7 days:

Week 6, Day 2 ?? :33 :33 :38