I was inspired by @Adrienne Potts post “The Devil's Sharpest Tools…” to write about something I heard from Russell Brunson a while back that is still such a powerful but simple phrase… “STOP STOPPING!” Life will throw challenges your way. You’ll face turbulence, trials, and tasks you don’t want to do. It’s easy to stop, to pause, to give in to frustration or fear. But stopping doesn’t get you closer to your goals...it only delays your progress or worse, derails it completely. Success isn’t about having a smooth ride. It’s about pushing forward when things get tough. The difference between those who achieve their dreams and those who don’t often boils down to one thing: They didn’t stop! How YOU Can Apply This: 1. Expect the Obstacles: Know that challenges are part of the process. Don’t let them surprise you or throw you off course. 2. Push Through the Pain: When the task feels too hard or the frustration starts to build, remind yourself: “Stop stopping.” 3. Build Momentum: Every time you push through a challenge, you gain confidence and energy to tackle the next one. Keep going, one step at a time. Think about it: How I’m Putting This Into Practice: As I work to launch and grow my businesses, I’ve faced plenty of moments where I’ve wanted to stop... Building a business isn’t easy—there are setbacks, tough decisions, and moments of doubt. But every time I feel like stopping, I need to remind myself of Russell’s words “Stop stopping!” and push forward, take the next step, and keep building!!! Your Turn: What’s one area of your life or business where you’ve been stopping? How can you remind yourself to KEEP GOING when the hurdles show up? Can you commit to moving forward, no matter what? Drop a comment below and let’s inspire each other to STOP STOPPING and keep moving forward! 🔥 YOU GOT THIS. GO, GO, GO! 🔥 Here's an oldie but goodie Marketing Secrets podcast episode that I listened to for this post 👇

I’ve officially passed all the requirements to earn my Master Funnel Builder Certification! 🏆💪 That means I’m now certified in ALL 16 CF 2.0 Certifications! 🔥 Here’s the lineup of what I’m now equipped to build: ✅ Lead “Squeeze” Funnels ✅ VSL Funnels ✅ Funnel Hubs ✅ Free Challenge Funnels ✅ Book Funnels ✅ Application Funnels ✅ Funnel Stacking ✅ Membership Sites ✅ Webinar Funnels ✅ Follow-Up Funnels ✅ Summit Funnels ✅ Paid Challenge Funnels ✅ Cart Funnels ✅ Product Launch Funnels ✅ Conversion Funnels ✅ Webinar Application Funnels But that’s not all… I’ve also officially launched my funnel-building company, 2CC Funnels, and I’m already helping clients get RESULTS! My primary FOCUS will be Presentation Funnels...specifically helping course creators and entrepreneurs build scalable, seven-figure businesses by designing high-converting webinar funnels and implementing the Linchpin Business Model...😎 Next up? Walking the stage at FHL10 in Vegas to receive my award! The journey doesn’t stop here... I’m diving into Prime Mover and the new Funnel Builder Coaching programs with the goal of earning my Gold Badge Certification by the end of the year! 🥇 A massive THANK YOU to the entire CF and Funnel Builder crew—your support and encouragement have been incredible. 🙌 Here’s to continued growth, learning, and helping others achieve success! Here are a few more of my post ⏬ The Secret to Abundance: GIVE More to GET More Are You Ready to Become a Category King? No Guts, No Glory: Be a Lion Chaser! ABOUT ME 👇 🔥 [Firefighter to Funnel Builder] The Hero's Journey Framework

I just watched a fascinating video where Russell Brunson dives into how hypnotic selling can transform your ability to connect with your audience and skyrocket your sales! And no, it’s not about waving a magic wand…it’s about understanding how to speak to the subconscious mind of your prospects. Let’s break it down and see how these principles can elevate your marketing game! What I Learned: Selling Is About Subconscious Influence! 🧠 Russell reveals that the best salespeople, negotiators, and speakers unknowingly use conversational hypnosis...language patterns that speak directly to the subconscious. The subconscious is where decisions are made, and mastering these skills can help you build deeper connections with your audience. Here are 3 powerful techniques Russell shared: 1️⃣ Suggestion Use positive language to create expectations. For example: "You’re going to LOVE this funnel." "This course will CHANGE everything for you." When people hear these suggestions, their subconscious starts to align with those positive expectations. It’s like setting the stage for their experience! 2️⃣ Truisms and Universals These are undeniable truths that build rapport instantly. Start presentations or emails with statements like: "Isn’t it great to be part of this amazing community?" "We all know how important it is to grow our businesses." These statements get your audience nodding in agreement, opening them up to your message. 3️⃣ Amnesia and Hypernesia Amnesia: Help your audience forget limiting beliefs that hold them back. For example: "Forget the times you tried and failed. THIS is a fresh start." Hypernesia: Paint a vivid picture of the future success they’ll achieve by taking action. Example: "Imagine six months from now...your business is thriving, and you’re living the life you dreamed of." How YOU Can Apply This: Turn Your Words into Action 1️⃣ Set Positive Expectations: Whether it’s a webinar, email, or ad, use suggestions to shape how your audience feels.

I noticed Russell's post on subconscious reprogramming. I've done a ton of this over many years. My interest in interior self-deep-sea diving helped me learn to simplify this domain. I’ve realized that not everybody needs or wants to go so deep. I started doing Tai Chi water method energy practices over 30 years ago. I still practice daily but now it's not practice as it's part of my life. I've also used a lot of the Yogic Union practices that work. A complex daily practice is unnecessary to gain clarity, focus, and an enlightened understanding of your future vision, direction, and program. Knowing the principles, being consistent, and paying attention matter. In the modern world, these basics feel challenging. I’ve gone as deep inside myself as anybody that I’ve met in my life. It’s unnecessary unless you feel called to this inner adventure lifestyle like me. Know how life works before you run. PRINCIPLES: 1. Slow down your mind. 2. Pay attention to yourself. 3. Shift awareness from the world to self. The reason is that the answers are inside. You know them. You must slow down long enough to allow a direction to reveal itself. Here are the blockers that prevent people from tolerating the uncomfortable feelings of not knowing that come from these practices. 1. Desire to know. 2. Fear of feeling. 3. Lack of confidence. The ability to overcome these three simple elements changes the game. To support your transition, I’ll share a simplified daily practice approach. STEP ONE — Accept that you do not know what you want. STEP TWO — Decide that you want to know your future direction. STEP THREE — Commit to the process of uncertainty in transition. These seem obvious, but when you rush through, push an answer, and get moving, you can waste years of your life veering off course.

Does anyone happen to have a screenshot or download of the image Russell has that breaks down the time sequences of each piece of the webinar from start to close/Q&A? I have been looking all over and cannot seem to find it. Thanks in advance!