It’s easy to follow national trends, but real estate success happens locally. Understanding neighborhood dynamics, upcoming developments, and buyer behavior gives agents credibility and allows them to advise clients more confidently. The broader market only matters when it directly affects local pricing, inventory, or demand. 💬 What’s one local trend or insight that has recently helped you close a deal faster?

Hi everyone! Have really been struggling with weekend lead follow-up recently. Also, over the last few months I've banged my head against the wall wondering how in the world I was going to respond to Saturday night leads without being glued to my phone, and I know a lot of agents here have been too. Anyway, I was messing around with this and I think I've got it. Wanted to share in case it helps (less than $30/month): 1. Set up free Zapier account 2. Connect your lead form (Zillow, website, Facebook ads) 3. Connect to your phone via Twilio ($1 to start) 4. Create automation: New lead → Instant text with your Calendly link Now when leads come in at 9pm Friday, they get a response in 2 minutes and can book themselves. I went from losing 3-4 weekend leads to booking 80% of them. Setup took about an hour. I really hope this helps you 🙏 and happy to walk anyone through it if you get stuck.

Hey everyone! I've been struggling with manual follow-ups on leads and I know a lot of agents here have been too. I spent some time working through it last week, and here's a simple way I solved it for under $30/month: 1. Set up a webhook from your lead form (Zillow, website, Facebook) to catch new leads instantly 2. Connect it to your CRM using Zapier so every lead gets added automatically, no more copy-pasting 3. Trigger an immediate text + email with your calendar link so they can book a showing while they're still hot 4. Set up a 3-day follow-up sequence that stops as soon as they respond or book Now my leads get contacted within 2 minutes even at 3am, and I'm not manually entering anything. If anything is unclear, let me know. Hope this helps you 🙏