So world builders, how has the week been? Let’s take notice of what’s shifted. What are some different perspectives you’ve picked up? What have you learned from your experiments? What’s going to be different moving forwards? Share below:

Why this matters This is the framework I use to manifest. I've used it to pull off a $200,000 launch, get a house in the hills, and land the love of my life against the odds. You're a powerful soul on Earth, but if your mind, body and actions aren't in alignment, nothing lands. This formula lines all three up. What it is IVAR, like the guy from Vikings. Intention, Vibration, Action, Release. - Intention: the idea I'm trying to get across - Vibration: the emotion and embodiment behind it. How am I moving, what does it feel like - Action: what I'm actually going to do - Release: letting go of attachment to the outcome How to use it Take whatever you're creating and run it through the four steps. Get clear on the intention. Feel into the vibration and embodiment before you act. Take the action, in this case shooting and posting a video for 21 days. Then release. Post it, and let it go. The release is the hard part. That's the practice: not worrying about what people think or how many likes you get. What's next Apply this to your next video, or to anything you want to manifest, and notice what shifts. Full breakdown is in the YouTube lecture linked in the description. Magic is real. Thoughts and intentions move through the field. If it's been given from you, let it be. Bonus resource: Full IVAR breakdown https://www.youtube.com/watch?si=WRFL2x_834x5t2NG&v=xcGCnA8rClQ&feature=youtu.be

https://juliettripp.substack.com/p/how-to-build-a-world-through-your This is the part I found interesting: Five principles for building a world through your next event One. The world starts with naming. You cannot build a world if you have not named it. Hotel Tala works because the name is doing the framework lifting before the campaign even begins. The naming opens the metaphor. The metaphor opens the content. The content opens the experience. Most events are named after their function. Launch Party. Press Trip. Brand Activation. Those names simply describe an activity. Hotel Tala is a place. Once it has a name, everything else can be designed around the question “what does this place feel like.” The strongest brand campaigns of the last decade have all been built on names that are doing IP-level work. Barbie Land. The Spice World tour. Beyoncé’s Renaissance. The Eras Tour. Each name is doing the conceptual heavy lifting that allows everything underneath it to feel coherent, even when the actual content is wildly varied. When you sit down to plan your next event, the first hour should be spent on the name. Before the date. Before the venue. The name. If you cannot articulate the world your event lives in through its name, every other planning decision will work harder than it needs to compensate for that gap. Spend more time on the name than you think you should. The world only travels as far as the language you give it. Two. The world must exist online and offline. A world that only lives on a website remains a metaphor. A world that only lives at an event remains a moment. The strongest worlds exist in both places at once and feed each other. Tala built a digital world (the homepage, the booking language, the brand collateral) and then sent a curated group of women to Mykonos to physically inhabit it. The trip proves the world exists offline too. The online campaign keeps the world alive when the trip is over.

Been a bit outta action with a sprained back, so creativity mojo zero, but Dane's 1 min video this morning kicked my arse into gear. So at 6.45am I set up my camera and did the thing. I don't know how to do fancy IG reels ( my VA does but she doesn't start at 10am) so in true form of getting messy, here's my unscripted, throw it out there reel. thanks for the reminder Dane!! And shout out to Jessicka Anne's Foxy reel the other day that tote's inspired me. https://www.instagram.com/reel/DbbrDdqTre3/?utm_source=ig_web_copy_link&igsh=NTc4MTIwNjQ2YQ==

This course has been a long time coming. Over the last three years I've stepped away from teaching, gone deeper into my work as an artist and mystic, and completely rethought how I want to communicate. I realised that the old internet marketing approach isn't enough for me anymore. I want to communicate from my whole being. My body. My heart. My intuition. My creativity. My experience. That's what this course is about. Not becoming louder. Becoming more fully expressed. __________________________________________________________________________________________________ THE ETHOS Everything we do here balances two worlds. Structure and intuition. Strategy and soul. Business and artistry. We'll absolutely talk about messaging, content, visibility and influence. But we'll also explore courage, creativity, embodiment and purpose. Because the quality of your message is inseparable from the person delivering it. When you become clearer, your message becomes clearer. When you become braver, your audience feels it. When you become more consistent, your work begins to compound. __________________________________________________________________________________________________ HOW THE COURSE WORKS For the next 21 days, you'll receive one lesson, prompt or activation each day. The journey is divided into three stages. Week 1 • Clarity Who are you? What do you stand for? Who do you serve? What world are you trying to build? Week 2 • Courage What's stopping you from being seen? What fears are keeping your message small? How do you express yourself more honestly? Week 3 • Consistency How do you keep showing up? How do you build habits that allow your work to reach people long after motivation fades? Along the way we'll have live Q&A calls, discussions inside the community and a few bonus resources as well. This isn't a course to binge. It's a practice to live. __________________________________________________________________________________________________