That's a broad question. I'd better clarify. 90-Day Freight Broker started as a project about 2 1/2 years ago. When I started, someone asked me, "What's the mission?" I had a hard think about that and wrote something down. I just found it in my notes: My 90DFB Manifesto In an industry plagued by distrust, poor planning, and false promises, I stand for clarity, credibility, and real commitment. Too many new brokers enter the field unprepared: misled by vague training, lacking strategy, and unaware of the discipline required to thrive. I believe success isn’t about luck or shortcuts; it’s about grit, guidance, and a plan that works. We help future freight brokers build a real business with practical tools, financial insight, and strategic lead generation, while teaching them to earn trust from both shippers and carriers. This isn’t just business for me. It’s personal. I know what failure feels like, and I’ve lived the grind of building something from the ground up. I want my students to experience the same freedom, confidence, and lasting success that changed my life. 2 1/2 years' later, that still sounds good to me. That's what I'm here for.

Here are some comments that appeared on one of our Facebook ads. Check out the driver's story. Is he right to be sore? Has the broker mistreated him?

Are you ready for April? What's April? I don't know where you live, but in the colder parts, the weather starts to get a little bit better and it's great for .... drum roll please ... construction! - Flatbed season begins full swing. (Do you know all your different types of open decks? Flatbeds, step decks, RGNs Conestoga? Ask @Eric Guillen for details). - Surge in steel, lumber, and aggregates. - A great moment to be building your construction niche carrier lists. What's your plan?

This one will blow you away (my apologies). I also appreciate that windmills aren't popular with everyone. 🤪 The small-scale wind energy industry is gaining momentum as businesses, farms, and rural communities turn to renewable power solutions. However, logistics remains a key challenge: shipping large, fragile, and high-value turbine components while meeting just-in-time delivery schedules. This week, we’re breaking down the freight opportunities in the small-scale wind turbine sector, helping you identify key shippers and providing outreach scripts to connect with manufacturers and suppliers in this growing industry. MARKET OPPORTUNITY ANALYSIS: 1. Market Size & Growth: - The global small wind turbine market is projected to exceed $2.5 billion by 2028, growing at over 10% annually. -  Commercial farms, rural businesses, and off-grid properties are increasing demand for small-scale wind power. -  Most wind turbine component suppliers are small to mid-sized manufacturers ($5M-$100M revenue) supplying installers, utility companies, and green energy projects. 2. Why It's Overlooked: -  Many freight brokers focus on large-scale wind farms, ignoring the unique LTL & specialized needs of smaller turbine shipments. -  Oversized and fragile components (blades, nacelles, gearboxes) require specialized handling. -  High shipping costs and limited carrier availability make transportation a major pain point. -  Custom installations mean deliveries must be timely and coordinated with local contractors. 3. Freight Characteristics: -  Large, irregularly shaped components (turbine blades, towers, inverters, control panels). -  Fragile handling required: carbon fiber blades and electronic systems are sensitive to vibration. -  Time-sensitive deliveries: many shipments are project-based with strict deadlines. -  Common lanes: Manufacturing plants to installers, farms, and rural energy projects (300–2,500 miles). -  Average shipment value: $8,000-$50,000, depending on component type.

Here's more niche fun. Indoor vertical farming is revolutionizing the agriculture industry, offering sustainable and high-yield solutions for fresh produce. However, logistics remains a critical challenge—maintaining strict temperature controls, ensuring just-in-time deliveries, and handling delicate perishable goods. This week, we’re diving into the freight opportunities in indoor vertical farming, identifying key shippers, and sharing ready-to-use sales scripts to help you connect with these innovative growers. MARKET OPPORTUNITY ANALYSIS: 1. Market Size & Growth: -  The indoor vertical farming market is expected to exceed $25 billion by 2027, growing at over 20% annually. -  Demand for pesticide-free, locally grown produce is increasing, especially in urban areas. -  Most operations are mid-sized businesses ($5M-$50M revenue) with expansion plans. 2. Why It's Overlooked: -  Large freight brokers focus on traditional agriculture, not high-tech farming. -  Shipping highly perishable produce requires specialized handling and precise delivery schedules. -  Many farms operate in urban areas, making access and routing more complex. -  The industry is fragmented, with many independent growers needing tailored logistics solutions. 3. Freight Characteristics: -  Temperature-sensitive shipments (lettuce, herbs, microgreens, strawberries, etc.). -  Fast, frequent deliveries – many ship multiple times per week to ensure freshness. -  Short-haul & regional lanes (50-500 miles from farm to urban markets). -  Requires FSMA compliance and food-grade refrigerated carriers. -  Average shipment value: $2,000-$10,000, depending on product type. 4. Profit Potential: -  Higher margins due to specialized handling and strict delivery windows. -  Less competition from large freight brokers due to specialized nature. -  Potential for regular, repeat business with farms needing consistent deliveries. -  Average profit per load: $300-$700, depending on distance and urgency.