What's up FLPPD University 🚀 Let me drop some serious knowledge on you today that's going to change how you think about customer acquisition forever. Here's the mind-bender: If a customer is worth $975 to your business and it only costs you $30 to land them, then every $30 you spend is actually worth $975. I'd be absolutely FOOLISH not to crank up my ad budget to produce more $30 customers! Think about it - theoretically, I could afford to spend up to $975 to bring in that customer and STILL break even. Now you're playing with house money. This is called calculating your customer's marginal net worth - and it's your secret weapon for plotting what you can afford to spend on acquisition. Here's where it gets really good: If you're working with modest capital, you could justify spending 100% of your first sale's profit to get that customer. Why? Because every $75 you spend to acquire them means $900 flowing into your bank over the next 24 months. Double your new customers = Double your next two years' profits. 💰 Here's your competitive advantage: Most of your competitors have NO CLUE what a customer is actually worth to them. They're setting marketing budgets as percentages of sales. When a recession hits, they cut their budgets. But YOU? You keep advertising at full throttle because you know the math - and you'll capture THEIR customers while they're playing scared. The Bottom Line: Spend everything you can justify to bring in a customer, as long as that customer costs less than they earn you. Start conservative if cash flow demands it, but after a quarter or two of reorder profits, step up that ad budget aggressively. T his is how you think like an empire builder, not just a business owner. Your Action Step: Calculate your customer's lifetime value RIGHT NOW. Then figure out what you can afford to spend to acquire them. Most of you are leaving money on the table because you're thinking too small. Resources: - Grab my book FLPPD at SportyGarner.com - Enroll in our House Flipping Course and get the book FREE - Subscribe to my YouTube for daily empire building content

This podcast is with 2 very special people I do business with.. Kip Edwards is the owner of Skyline Title Company and Auriel Norman is one of the Top people with UWE Credit Repair company. We have actually partnered up where we can offer Credit Repair for clients. Myself and @Tangi Handy If you would be interested in learning about this Awesome opportunity how to generate a great income helping people with their credit then definitely reach out to @Tangi Handy she can get you setup with the opportunity to grow!

Good morning everyone we get your blood moving. What are you doing for fitness in the morning? I like to get up early around 5:30-6 AM at least get me 1.3 mile in on the track. Accompany that with some weightlifting. It just clears my mind for the rest of the day I encourage you to do it at at least 30 to 45 minutes of some type of activity everyday it builds on itself one percent per day increment positive change that’s all you need

I had a client come to our office in search of a new Auto Insurance rate because Progressive has gone up drastically. Through an unfortunate recent event her husband passed away untimely a couple of weeks ago, and all the vehicles are titled in his name only although they were married. While trying to bind coverage as herself as the only policy holder although they were married the carrier would not let her bind coverage without the title being in her name. The saving grace is she does have the death certificate and she is taking the steps to get the vehicles titled in her name.

Good morning, Future Leaders Family! Remember this: Every successful entrepreneur you admire started exactly where you are right now - with a dream, determination, and the courage to take action despite uncertainty. Today's Power Reminder: The world doesn't care what neighborhood you came from - it only cares what you'll DO once you're in it. Your background is your backstory, not your limitation. 3 Action Steps for Today: 1. Take ONE concrete step toward your real estate or business goal - no matter how small 2. Learn something new that moves you closer to financial freedom 3. Connect with someone who can help accelerate your journey Remember: You're not just building wealth - you're building a legacy. Every decision you make today is either moving you closer to or further from the life you deserve. The market doesn't wait. Opportunities don't pause. But guess what? Neither do champions. Your burning desire + consistent action = inevitable success Now go out there and make today count! 💪 Drop a 🔥 in the comments if you're ready to dominate this Tuesday! -Keep swimming in those blue waters, Will "Sporty" Garner