1. Positioning – The right people instantly know “this is for me.” 2. Packaging – You sell outcomes, not hours. 3. Pricing – Your fees reflect value, not personal comfort. Most people start with pricing.That’s the mistake. Pricing only works after positioning is clear and packaging makes the value obvious. Which of the three is quietly holding your business back right now?

Here’s to making a positive difference in the world and be rightfully rewarded for the impact we make. I’m reminded of the quote by Prof Patrick Winston: “Your success in life will be determined mostly by your ability to speak, your ability to write and the quality of your ideas; in that order“. Seems to make sense to me. Peter.

As the year winds down, a lot of people start thinking about goals. New year. Fresh start. Big intentions. What most people miss is this: goal setting isn’t wishful thinking; it’s science. In this short video, I share how effective goal setting really works, and how understanding the psychology behind it helps us and our clients get results faster and with less friction. If you’re setting goals for the year ahead (or helping clients do the same), this will give you a smarter way to approach it. I’d love to hear your thoughts in the comments. Here’s to big goals, backed by practical action; and wishing you seasons greetings. Peter

The reason most clients don’t buy more from you is simple; they don’t know you sell it. Never assume people know what else you can help with. QUESTION:What valuable product or service do your current clients not yet know you offer?

Hi @Peter Thomson and the community.....I have recently started my own Skool group about Formula 1...I have 3 levels - Free, Low ticket and High Ticket. My plan is to only promote on youtube...because its free haha...do you have any other marketing ideas....Thank you😁