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Non-Fiction Author Lab

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Author Business Accelerator

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40 contributions to Non-Fiction Author Lab
Hey BL - you never know where your swag will show up
Take a look at where your hoodie is being worn! Might need to zoom in. BTW - even though I won the hoodie - my wife claimed it upon feeling how soft and warm it was. I wish you all the best. @Julie Broad
Hey BL - you never know where your swag will show up
2 likes • 9d
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Official copyright
For official copyright of a non-fiction book, how do you handle the Material Excluded section, when you have referenced, with permission, other work?
1 like • 23d
@Julie Broad Nope, you covered it all!
Categories and Keywords
Categories and keywords: Someone in a FB authors group insists that you MUST have the same categories and keywords for your print version and eBook version. Is that true??? He says it's because Amazon may not link them if you don't, and then reviews will be spit, etc.
2 likes • 26d
@Mary Catherine Liscinski Hi! We always vary our keywords and categories for print and ebook and haven't had any issues with that causing them not to link. The title, subtitle, and author name should match exactly for ease of linking, but not the categories/keywords. And Julie is exactly right - the selectable categories for print/ebook definitely differ, too.
Question about reviews from Book Launchers May 12, 2026 video
@Julie Broad – Hi Julie, Can you please clarify something in this recent video you posted? https://www.youtube.com/watch?v=7HNpJExCw_g At 3:55 you said the following… “now more than ever you should prioritize verified reviews.” Then at 4:21 you said to “really avoid outside copies or PDFs as much as possible with your reviewer pushes.” So, in light of this, what about the standard practice of ARC copies that readers receive via Booksprout, Book Funnel, or PDF? This has been my main way of getting initial reviews for my new books. How would I change this to receive verified reviews from ARCs?
1 like • 30d
Hi @Barb H! Great question. I'm going to tag @Sarah Bean here in case she can add anything from her experience. Because verified reviews require the book to have been purchased directly on Amazon, most of the standard ARC processes won't work for them. Some review services (such as https://getauthenticbookreviews.com/) have recently updated their processes to focus on verified reviews. But it's definitely still a shifting landscape out there!
What Should Go in the Front of Your Book?
Most authors don’t lose readers in Chapter 3. If they even managed to sell someone on buying their book, they often lose them before Chapter 1 even starts. I just recorded a breakdown of something almost no one talks about when it comes to writing a nonfiction book: the front matter of the book! The title page, copyright page, dedication, table of contents, introduction… all the stuff people either copy from other books or throw in because they think they’re supposed to. Think about each page strategically. Those pages are doing more work than anything else in your book. They’re where a reader decides: - “I’m in”or - “This feels like every other book I’ve seen” If someone opened your book and only read the first 10 pages… would they be hooked or gone? Watch the video and then come back here and tell me one thing you’re changing 👇
1 like • May 15
@Julie Broad @Sharon Foster Great question! My understanding is that the rule is meant to prevent people from putting actual book content behind a signup form ("sign up on my website to receive the final chapter") and to prevent spammy links that that only serve the purpose of gathering reader info by taking them directly to a form instead of a landing page or website. Links that take the reader to the author's website with bonus material or additional resources (even if they require newsletter sign-up) have historically not been considered a violation of this rule. I've personally never seen it flagged.
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Elissa Graeser
4
49points to level up
@elissa-graeser-5483
Head of Books and Author Impact at Book Launchers

Active 9d ago
Joined Oct 21, 2024
INFJ
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