I see a lot of agents relying only on Instagram, Facebook, or TikTok for leads , and don’t get me wrong, those platforms can be gold mines. But here’s the thing, last month I came across a setup that doesn’t rely on algorithms, disappearing posts, or paid boosts, yet it consistently brought in quality inquiries. It honestly surprised me how effective it was, and it made me wonder, are we putting too much faith in social media alone? Curious to hear your thought, do you think socials are enough, or is there something agents are overlooking?

At the end of the day, no leads = no business. The real estate industry is built on relationships, but you can’t build relationships if you don’t have a steady flow of people to talk to. Here are a few proven ways to generate leads in today’s market: Social Media Content: Share wins, market insights, and client stories. People follow value. Landing Pages + Ads: Target motivated sellers and buyers with specific offers (free home valuation, list of available homes, etc.). Networking: Local meetups, investor groups, or even coffee chats can lead to deals you wouldn’t find online. Referrals: Past clients and industry partners are often your best lead source if you stay top of mind. Cold Outreach (done smart): Texting, calling, or mailing works when you pair it with data-driven targeting. The key isn’t to do everything, but to do the right things consistently. My question to the community: What’s been your most reliable lead source this year?

The real estate market is buzzing right now, interest rates are shifting, inventory is tight in some areas, and buyers are becoming more strategic than ever. Some say it’s the perfect time to buy before rates drop and competition heats up. Others believe waiting could unlock better deals. If you had $500k to invest in property this year, would you: Buy a move in ready home in a prime neighborhood Snag a fixer upper and renovate for profit Invest in rental properties for long term income Hold off and wait for the market to cool? Drop your choice in the comments and tell us why. Let’s see what the group thinks!

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Here’s what’s happening: 🚩Problem #1: You might be overpaying taxes 🙋 The new “One Big Beautiful Bill” expands deductions like SALT (now up to $40,000 for 2025–29) and solidifies permanent QBI and bonus depreciation—but unless your business structure supports them, you missed out on these savings. 🚩Problem #2: Your business entity might not be optimized 🙋 Choosing the right structure (LLC, S‑Corp, or partnership) directly affects access to new benefits like higher Section 179 expensing and favorable pass‑through deductionsProblem #3: You’re not using estate and asset protection to your advantage ‼️The bill raises estate & gift tax exemption to $15M per person beginning in 2026—and this is permanent, not just a loophole. Here’s How We Can Help You Fix This: ‼️Entity Setup — Structure your business to unlock SALT, QBI, and bonus depreciation benefits.Credit & Tax Strategy — Build business credit and put provisions to work so you keep more of what you earn. ‼️Estate Planning & Protection — Maximize the new estate exemption and shield your assets for the long term. Free Download: Your “Tax‑Smart Business & Asset Protection Blueprint” ✅Step-by-step entity setup for maximum benefits ✅Checklist for leveraging the new tax law deductions Trust structures that safeguard your assets, without the complexity. Want the full guide? Comment PRIME, Prime Corporate Services, PCS, or DM me your best email & phone number, and I’ll send it your way. Keep watching, we’ll soon cover key updates you need to know under the new bill.