Feels like the perfect moment to say this: New beginnings don’t always look dramatic. Sometimes they look like… joining the right room at the right time. This space grew to ~40 people in just a few days. Which tells me one thing: something here resonates. If you’re here, you’re not here by accident. You’re already thinking differently. If you’re just getting started, I’d suggest beginning with the pinned post: 👉 https://www.skool.com/luxury-dropshipping-4419/first-decision-that-matters-most That’s where everything actually starts. Enjoy the weekend! And maybe take a few minutes to think… What are you ready to do differently this time?

Over the past couple of months I’ve been leaning heavily into AI for SEO and blog content. Not just writing. Both strategy and execution. Before that, SEO always felt like… a separate project, and I normally outsourced it with “you know it takes time, so don’t expect mush” comments from Fiverr guys. Now it’s part of my daily flow. Around 20 minutes a day. That’s it. And the result surprised me. Traffic has roughly doubled in the last 2 months. Organic traffic! AI doesn’t get tired, doesn’t overthink, doesn’t postpone. It just executes. Yes, I spend time discusing strategy first, back & forth talks with ChatGPT. Also something interesting: AI is now writing content that is picked up by AI itself. SEO + AEO at the same time (exactly as I requested), and my shop gets regular 1-2 visits/day from AI reference. Didn’t expect this to work as well as it does. Still testing and refining, but this is probably one of the biggest leverage points I’ve added recently. Curious — are you using AI in your business already? More for strategy, execution… or both?

Before this grows, I want to set a few things clearly. This is not a place where I’ll tell you what product to sell. I know it’s the most common question, but it’s also what keeps people stuck. The product itself is rarely the problem. The way you think about it is. The same product can work in one store and fail in another. That’s why I focus on decisions, not shortcuts. You won’t see “top 5 winning products” or trend chasing here. What we’re building is more controlled, and yes, sometimes slower at the start. If you’re looking for quick answers, this will probably frustrate you. If you want to understand how things actually work, you’ll get value here. We build the foundation + accelerate it with AI. A few simple rules: – no spam – no self-promotion, fake money screenshots etc - we’re here to learn, not brag or scam – no “what product should I sell” posts – keep it relevant and thoughtful – respect other members I’ll keep sharing what I test, what works, and what doesn’t — in real time. In meantime, tell me: was there something you tried that looked right at first, but didn’t work the way you expected?

At the beginning of my dropshipping journey (which was a pure coincidence btw and I’ll write the separate post about it for sure)… so, then I was pretty sure that the best way to get fast sales = confirmation of your ideas, is to launch your store at some marketplace where people already gather. As I am into fashion, I chose Etsy at that time. Year 1 - I saw some sales like 1-2/ month without any promotion, which proved the idea is valid. While I was figuring out the internal Etsy promotion tools at year 2- I reached break even aka I was able to pay my bills and groceries, which was already pretty cool. But year 3 - that was pure magic with my store hitting 6 figures ( I caught the Etsy algo wave!) and crashed the next year - the store was permanently banned🤬 So, I had no other choice than to start from the option 2 (the one that I’d rather not advice back when I started)👇 I opened my dedicated store on Shopify, with full control BUT zero traffic. I got some previous Etsy buyers email list which was a blessing and kept me afloat for initial months. And now, a year later, I can say that with the help of AI marketing & SEO ( which I never did myself before), I see traffic growth & organic sales coming in. Was it frightening - to find myself in the online ocean with items that proved to be of high demand, but nobody actually SEES them? Yes, it was. But I had no choice and figured out the solution to main problem of droppshipping newbies- getting organic traffic, getting eyes on your products. I now start experimenting with FB ads (spoiler: works WAY better than Google ads that sucked 1200€ of my budget with zero results), and it’s also a topic for another post, hopefully not so long lol. But now, tell me: what do you think is the best way to start - being at marketplace with people AND risks, or put efforts into your own store WITHOUT initial traffic but with full control?

Most dropshipping content teaches you how to chase products, trends, and traffic. That’s not what we do here. I come from luxury womenswear. For years, I built my business the traditional way — production, inventory, constant pressure. In 2022, I switched to dropshipping. But not the cheap, mass-product version. I focused on curated, high-margin products. The business became simpler, more profitable, and required far less time. By 2024, it reached six figures. Then in 2025, it disappeared overnight — my main platform banned the store. So I rebuilt everything from scratch on Shopify. This time differently. With AI handling what used to take hours. This community is where I document that process in real time. Not theory. Not “blueprints”. What you’ll see here: • how products are selected (and rejected) • how a high-margin store is structured • how AI replaces manual work • what actually works — and what doesn’t What this is NOT: • no “10k in 30 days” • no product spam • no shortcuts Who this is for: Solopreneurs who want a real business — not a chaotic side hustle. People who value time, clarity, and systems. If that’s you — welcome. If not, you’ll probably feel it quickly. 👉 If you’re trying to figure out where to start, I’ve put together the exact way I approach product selection — it’s pinned above. Need more info about Premium tier? Read this post👉 https://www.skool.com/luxury-dropshipping-4419/ive-just-opened-something-inside-the-group Comment below: Where are you right now? - just exploring - already tried dropshipping - running a store I read everything.🙌